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Global Wireless Display Market by Technology (Google Cast, Miracast, AirPlay), by Offering (Hardware, Software & Services) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast To 2028

  • Report ID: ES-74499
  • Author: Up Market Research
  • Rating: 4.7
  • Total Reviews: 50
  • No. Of Pages: 224
  • Format:
  • Pub. Date: 2021-10-21
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Summary of the Report

In 2018, the global wireless display market was worth USD 3.0 billion. It is projected to grow at a compound annual rate (CAGR of 11.2%) between 2019 and 2025. Different wireless display technologies have been more popular due to the preference for visual advertising and promotion strategies in commercial spaces.

Marketing practices change constantly. The introduction of streaming solutions, including adapters, software packages, and other streaming devices, has revolutionized the way we enjoy, communicate, collaborate, and learn in both residential and commercial settings.

Many organizations around the world are now using wireless streaming devices to communicate with and collaborate with customers and investors, as well as employees. These streaming solutions allow centralization of data access, control and are used widely for employee training and management of workforce engagement across all levels.

The market is expected to grow as more people adopt wireless display technology in their homes for streaming content online or mirroring content from other sources. The market's prospects for growth are also expected to be buoyant due to the availability of many wireless display options at affordable prices, rising disposable income, as well as a growing preference to adopt new technologies in consumer electronics.

In many countries, such as the U.K. and China, there are government strategies and initiatives that aim to increase the adoption of digital multimedia devices. The Government of India launched the Smart Cities Mission recently to promote the use of digital multimedia devices. These devices include LED unipoles and variable messaging signsboards. They also provide interactive wayfinding tools, increasing the demand for wireless display solutions for public-private projects in India.

The wireless display solution providers continue to make substantial investments in product innovation that will likely aid the sales of low-cost streaming device over the forecast period. These streaming devices provide a higher degree of digital convergence than wired devices and make it easier to set up conference rooms. These advantages are expected to drive the market in the coming years.

The market is expected to grow due to a rising demand for wireless display technology in a variety of next-generation applications like virtual reality/augmented reality, gaming, and digital signage. The future of the market can be influenced by factors like increasing penetration of smartphones and rising adoption of digital learning tools, as well as the rising popularity of wireless streaming devices within commercial spaces.

The market is likely to be limited by high manufacturing costs and technical complexities. The market's growth can be impeded by a lack of connectivity and wireless infrastructure in developing countries, such as Asia Pacific and Middle East & Africa.

Offering Insights

The market is now divided into software and hardware. Companies are focused on improving the display device's hardware component, which is the main component of wireless display setup. The hardware market accounted for more than 63.0% in 2018. The growth of this segment has been aided by the availability of low-cost devices such as adapters, dongles and other streaming devices.

Streaming software solutions include software suites, operating system (OS), streaming services and more, which are delivered via various cloud platforms. These streaming software solutions have multiple benefits, including low operational costs, ease of upgradation, seamless integration and flexibility, as well as scalability. Software & Services is expected to experience the largest CAGR at 12.3% over the forecast period. This is due to the continuous innovation in software suites that are able to adapt to changing business environments.

End-Use Information

Streaming devices can be found in commercial spaces throughout a variety of sectors such as government, education, and healthcare. The market for wireless displays is expected to grow due to the rising popularity of wireless technologies, the growing need for efficient communication platforms, and the interactive workforce engagement. The forecast period will see a greater CAGR in the commercial end-use market.

In 2018, the residential segment accounted for 55.0% of total revenue. The forecast period will see a 9.8% CAGR. The segment has seen a higher adoption of interactive wireless technology-equipped consumer electronic devices. Streaming devices that are enabled with wireless technology offer enhanced user experience, instant entertainment and cost-effective engagement channels. These devices can be used with any consumer electronic device and have high-resolution displays. These factors will increase the demand for wireless display solutions for residential customers.

Technology Insights

Google Cast is expected to see the largest CAGR at 12.0% during the forecast period. Low-cost devices are more popular because they can be used for a variety of purposes, including personal, business, or gaming. Google Cast allows for better compatibility between low cost consumer electronics and different resolution systems (including low, HD and Ultra-HD). These benefits will likely support the growth in the market over the next few years.

Airplay held a significant share of the global market in 2018. It is predicted to grow at 11.0% over the same time. In the next few years, Airplay will be more popular in games that require multiple screens or high-end graphics. Airplay works on iOS, which has an attractive user interface and easy-to-understand controls. Airplay is compatible with device-to-device streaming apps that use hardware control devices. Google Cast does not support cloud streaming.

Regional Insights

The combined market share for North America and Europe was more than 60% of total market revenue in 2018. The primary growth driver for these markets is the extensive use of consumer electronics, including smart TVs and laptops. The European and North American markets are mature with many product categories near saturation.

The highest expected CAGR for streaming devices in Asia Pacific is anticipated to be during the forecast period. This can be attributed to the increasing urbanization in the region and the growing awareness of technology within various industries. Many countries, including Japan, India, China, and China, are adopting digital strategies that allow for the use of digital solutions within the public sector. The introduction of policies by the government to increase wireless connectivity will likely boost the sales of display technology in the region.

Market Share Insights & Key Companies

With many local players and few large global players, the market is extremely competitive. Market leaders are making substantial investments to expand their product portfolio and grow market share in different regions. They also enter into partnerships to promote product innovation. The following are some of the most prominent players in wireless display market:

* Apple Inc.

* Google LLC

* Intel Corporation

* Marvell Semiconductor Group Ltd.

* MediaTek Inc.

* Roku, Inc.

Wireless Display Market Report Scope

The Report Covers Certain Segments

This report predicts revenue growth at the global, regional and country level and offers an analysis of industry trends for each sub-segment from 2014 to 2025. Grand View Research segmented the global market for wireless displays based on offering, end-use, technology, region, and geography.

  • Offering Outlook (Revenue USD Million, 2014-2025)

    • Hardware

    • Software & Services

  • End-Use Outlook (Revenue USD Million, 2014-2025)

    • Residential

    • Commercial

  • Technology Outlook (Revenue USD Million, 2014-2025)

    • AirPlay

    • Miracast

    • Google Cast

    • Other

  • Regional Outlook (Revenue USD Million, 2014-2025)

    • North America

      • The U.S.

      • Canada

    • Europe

      • The U.K.

      • Germany

    • Asia Pacific

      • China

      • India

      • Japan

    • Latin America

      • Brazil

      • Mexico

    • Middle East & Africa

These are the most frequently asked questions about this report

b. Global wireless display market was valued at USD 3.3 billion in 2019, and is forecast to grow to USD 3.7 billion by 2020.

b. Global wireless display market will grow at a compound annual rate of 11.2% between 2019 and 2025, to reach USD 6.3 Billion by 2025.

b. With a 34.6% share in 2019, North America was the dominant market for wireless displays. This is due to the high adoption of state-ofthe-art technology solutions in consumer electronics such as smartphones, smart TVs and laptops.

b. Apple Inc., Google LLC, Intel Corporation, Marvell Semiconductor Group Ltd., MediaTek Inc., and Roku, Inc. are some of the major players in the wireless display market.

b. The market growth is being driven by a preference for visual advertising and the promotion of strategies in commercial spaces.

Up Market Research published a new report titled “Wireless Display Market research report which is segmented by Technology (Google Cast, Miracast, AirPlay), by Offering (Hardware, Software & Services), By Players/Companies Offering Outlook (Revenue USD Million 2014 - 2025)HardwareSoftware & Services, Hardware, Software & Services”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.


Report AttributesReport Details
Report TitleWireless Display Market Research Report
By TechnologyGoogle Cast, Miracast, AirPlay
By OfferingHardware, Software & Services
By CompaniesOffering Outlook (Revenue USD Million 2014 - 2025)HardwareSoftware & Services, Hardware, Software & Services
Regions CoveredNorth America, Europe, APAC, Latin America, MEA
Base Year2020
Historical Year2018 to 2019 (Data from 2010 can be provided as per availability)
Forecast Year2028
Number of Pages224
Number of Tables & Figures157
Customization AvailableYes, the report can be customized as per your need.

The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.


Global Wireless Display Industry Outlook

Global Wireless Display Market Report Segments:

The market is segmented by Technology (Google Cast, Miracast, AirPlay), by Offering (Hardware, Software & Services).

Wireless Display Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.


Key Benefits for Industry Participants & Stakeholders:

  • Industry drivers, restraints, and opportunities covered in the study
  • Neutral perspective on the market performance
  • Recent industry trends and developments
  • Competitive landscape & strategies of key players
  • Potential & niche segments and regions exhibiting promising growth covered
  • Historical, current, and projected market size, in terms of value
  • In-depth analysis of the Wireless Display Market

Overview of the regional outlook of the Wireless Display Market:

Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.


Wireless Display Market Overview

Highlights of The Wireless Display Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of Wireless Display Market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2028.
  5. Developments and trends in the market.
        6. By Technology:

                1. Google Cast

                2. Miracast

                3. AirPlay

        7. By Offering:

                1. Hardware

                2. Software & Services

  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Wireless Display Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.


How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
  • Business Expansion Strategies
  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
  • Identifying Appropriate Advertising Appeals

Wireless Display Market Trends

Reasons to Purchase the Wireless Display Market Report:

  • The report includes a plethora of information such as market dynamics scenario and opportunities during the forecast period
  • Segments and sub-segments include quantitative, qualitative, value (USD Million,) and volume (Units Million) data.
  • Regional, sub-regional, and country level data includes the demand and supply forces along with their influence on the market.
  • The competitive landscape comprises share of key players, new developments, and strategies in the last three years.
  • Comprehensive companies offering products, relevant financial information, recent developments, SWOT analysis, and strategies by these players.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Wireless Display Market Overview
   4.1 Introduction 
      4.1.1 Market Taxonomy 
      4.1.2 Market Definition 
      4.1.3 Macro-Economic Factors Impacting the Market Growth 
   4.2 Wireless Display Market Dynamics 
      4.2.1 Market Drivers 
      4.2.2 Market Restraints 
      4.2.3 Market Opportunity 
   4.3 Wireless Display Market - Supply Chain Analysis 
      4.3.1 List of Key Suppliers 
      4.3.2 List of Key Distributors 
      4.3.3 List of Key Consumers 
   4.4 Key Forces Shaping the Wireless Display Market 
      4.4.1 Bargaining Power of Suppliers 
      4.4.2 Bargaining Power of Buyers 
      4.4.3 Threat of Substitution 
      4.4.4 Threat of New Entrants 
      4.4.5 Competitive Rivalry 
   4.5 Global Wireless Display Market Size & Forecast, 2018-2028 
      4.5.1 Wireless Display Market Size and Y-o-Y Growth 
      4.5.2 Wireless Display Market Absolute $ Opportunity 


Chapter 5 Global Wireless Display Market Analysis and Forecast by Technology
   5.1 Introduction
      5.1.1 Key Market Trends & Growth Opportunities by Technology
      5.1.2 Basis Point Share (BPS) Analysis by Technology
      5.1.3 Absolute $ Opportunity Assessment by Technology
   5.2 Wireless Display Market Size Forecast by Technology
      5.2.1 Google Cast
      5.2.2 Miracast
      5.2.3 AirPlay
   5.3 Market Attractiveness Analysis by Technology

Chapter 6 Global Wireless Display Market Analysis and Forecast by Offering
   6.1 Introduction
      6.1.1 Key Market Trends & Growth Opportunities by Offering
      6.1.2 Basis Point Share (BPS) Analysis by Offering
      6.1.3 Absolute $ Opportunity Assessment by Offering
   6.2 Wireless Display Market Size Forecast by Offering
      6.2.1 Hardware
      6.2.2 Software & Services
   6.3 Market Attractiveness Analysis by Offering

Chapter 7 Global Wireless Display Market Analysis and Forecast by Region
   7.1 Introduction
      7.1.1 Key Market Trends & Growth Opportunities by Region
      7.1.2 Basis Point Share (BPS) Analysis by Region
      7.1.3 Absolute $ Opportunity Assessment by Region
   7.2 Wireless Display Market Size Forecast by Region
      7.2.1 North America
      7.2.2 Europe
      7.2.3 Asia Pacific
      7.2.4 Latin America
      7.2.5 Middle East & Africa (MEA)
   7.3 Market Attractiveness Analysis by Region

Chapter 8 Coronavirus Disease (COVID-19) Impact 
   8.1 Introduction 
   8.2 Current & Future Impact Analysis 
   8.3 Economic Impact Analysis 
   8.4 Government Policies 
   8.5 Investment Scenario

Chapter 9 North America Wireless Display Analysis and Forecast
   9.1 Introduction
   9.2 North America Wireless Display Market Size Forecast by Country
      9.2.1 U.S.
      9.2.2 Canada
   9.3 Basis Point Share (BPS) Analysis by Country
   9.4 Absolute $ Opportunity Assessment by Country
   9.5 Market Attractiveness Analysis by Country
   9.6 North America Wireless Display Market Size Forecast by Technology
      9.6.1 Google Cast
      9.6.2 Miracast
      9.6.3 AirPlay
   9.7 Basis Point Share (BPS) Analysis by Technology 
   9.8 Absolute $ Opportunity Assessment by Technology 
   9.9 Market Attractiveness Analysis by Technology
   9.10 North America Wireless Display Market Size Forecast by Offering
      9.10.1 Hardware
      9.10.2 Software & Services
   9.11 Basis Point Share (BPS) Analysis by Offering 
   9.12 Absolute $ Opportunity Assessment by Offering 
   9.13 Market Attractiveness Analysis by Offering

Chapter 10 Europe Wireless Display Analysis and Forecast
   10.1 Introduction
   10.2 Europe Wireless Display Market Size Forecast by Country
      10.2.1 Germany
      10.2.2 France
      10.2.3 Italy
      10.2.4 U.K.
      10.2.5 Spain
      10.2.6 Russia
      10.2.7 Rest of Europe
   10.3 Basis Point Share (BPS) Analysis by Country
   10.4 Absolute $ Opportunity Assessment by Country
   10.5 Market Attractiveness Analysis by Country
   10.6 Europe Wireless Display Market Size Forecast by Technology
      10.6.1 Google Cast
      10.6.2 Miracast
      10.6.3 AirPlay
   10.7 Basis Point Share (BPS) Analysis by Technology 
   10.8 Absolute $ Opportunity Assessment by Technology 
   10.9 Market Attractiveness Analysis by Technology
   10.10 Europe Wireless Display Market Size Forecast by Offering
      10.10.1 Hardware
      10.10.2 Software & Services
   10.11 Basis Point Share (BPS) Analysis by Offering 
   10.12 Absolute $ Opportunity Assessment by Offering 
   10.13 Market Attractiveness Analysis by Offering

Chapter 11 Asia Pacific Wireless Display Analysis and Forecast
   11.1 Introduction
   11.2 Asia Pacific Wireless Display Market Size Forecast by Country
      11.2.1 China
      11.2.2 Japan
      11.2.3 South Korea
      11.2.4 India
      11.2.5 Australia
      11.2.6 South East Asia (SEA)
      11.2.7 Rest of Asia Pacific (APAC)
   11.3 Basis Point Share (BPS) Analysis by Country
   11.4 Absolute $ Opportunity Assessment by Country
   11.5 Market Attractiveness Analysis by Country
   11.6 Asia Pacific Wireless Display Market Size Forecast by Technology
      11.6.1 Google Cast
      11.6.2 Miracast
      11.6.3 AirPlay
   11.7 Basis Point Share (BPS) Analysis by Technology 
   11.8 Absolute $ Opportunity Assessment by Technology 
   11.9 Market Attractiveness Analysis by Technology
   11.10 Asia Pacific Wireless Display Market Size Forecast by Offering
      11.10.1 Hardware
      11.10.2 Software & Services
   11.11 Basis Point Share (BPS) Analysis by Offering 
   11.12 Absolute $ Opportunity Assessment by Offering 
   11.13 Market Attractiveness Analysis by Offering

Chapter 12 Latin America Wireless Display Analysis and Forecast
   12.1 Introduction
   12.2 Latin America Wireless Display Market Size Forecast by Country
      12.2.1 Brazil
      12.2.2 Mexico
      12.2.3 Rest of Latin America (LATAM)
   12.3 Basis Point Share (BPS) Analysis by Country
   12.4 Absolute $ Opportunity Assessment by Country
   12.5 Market Attractiveness Analysis by Country
   12.6 Latin America Wireless Display Market Size Forecast by Technology
      12.6.1 Google Cast
      12.6.2 Miracast
      12.6.3 AirPlay
   12.7 Basis Point Share (BPS) Analysis by Technology 
   12.8 Absolute $ Opportunity Assessment by Technology 
   12.9 Market Attractiveness Analysis by Technology
   12.10 Latin America Wireless Display Market Size Forecast by Offering
      12.10.1 Hardware
      12.10.2 Software & Services
   12.11 Basis Point Share (BPS) Analysis by Offering 
   12.12 Absolute $ Opportunity Assessment by Offering 
   12.13 Market Attractiveness Analysis by Offering

Chapter 13 Middle East & Africa (MEA) Wireless Display Analysis and Forecast
   13.1 Introduction
   13.2 Middle East & Africa (MEA) Wireless Display Market Size Forecast by Country
      13.2.1 Saudi Arabia
      13.2.2 South Africa
      13.2.3 UAE
      13.2.4 Rest of Middle East & Africa (MEA)
   13.3 Basis Point Share (BPS) Analysis by Country
   13.4 Absolute $ Opportunity Assessment by Country
   13.5 Market Attractiveness Analysis by Country
   13.6 Middle East & Africa (MEA) Wireless Display Market Size Forecast by Technology
      13.6.1 Google Cast
      13.6.2 Miracast
      13.6.3 AirPlay
   13.7 Basis Point Share (BPS) Analysis by Technology 
   13.8 Absolute $ Opportunity Assessment by Technology 
   13.9 Market Attractiveness Analysis by Technology
   13.10 Middle East & Africa (MEA) Wireless Display Market Size Forecast by Offering
      13.10.1 Hardware
      13.10.2 Software & Services
   13.11 Basis Point Share (BPS) Analysis by Offering 
   13.12 Absolute $ Opportunity Assessment by Offering 
   13.13 Market Attractiveness Analysis by Offering

Chapter 14 Competition Landscape 
   14.1 Wireless Display Market: Competitive Dashboard
   14.2 Global Wireless Display Market: Market Share Analysis, 2019
   14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      14.3.1 Offering Outlook (Revenue USD Million 2014 - 2025)HardwareSoftware & Services
      14.3.2 Hardware
      14.3.3 Software & Services
Segments Covered in the Report
The global Wireless Display market has been segmented based on

By Technology
  • Google Cast
  • Miracast
  • AirPlay
By Offering
  • Hardware
  • Software & Services
Regions
  • Asia Pacific
  • North America
  • Latin America
  • Europe
  • Middle East & Africa
Key Players
  • Offering Outlook (Revenue USD Million 2014 - 2025)HardwareSoftware & Services
  • Hardware
  • Software & Services

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