Global robotic vacuum cleaner market was worth USD 2.56 billion in 2019. It is projected to grow at a compound annual rate (CAGR of 17.7%) between 2020 and 2027. The main driver of robotic vacuum cleaner demand is the reduction in household activities. The market is growing due to a changing lifestyle, increasing disposable income, rising purchasing power and increasing usage. Because they can clean the area automatically, robotic vacuum cleaners are more popular among the market. These robots can automatically move towards the charging point, and then restart from the point it was discharged. Consumers don't have to worry about the battery. The robot can be controlled by the consumer to limit access to certain areas.
Consumers are increasingly adopting these products because they have less time to do household chores. Market growth is supported by a growing disposable income in dual-income households. Manufacturers have many opportunities in this market due to the increased penetration and adoption of robotic vacuum cleaners. To increase their market share, companies are constantly developing new products. Neato Robotics, for example, announced in December 2018 the Neato Zone cleaning feature for BotvacD7 Connected. Consumers can use the zone cleaning feature to highlight a specific area or portion of their home for active cleaning. Consumers can also create no-go zones with the No Go line. This innovation allows users to use robotic vacuum cleaners with greater flexibility.
Market growth is being supported by the growing popularity of smart homes. This is why iRobot updated theAmazonAlexa & IFTTT functionality on Roomba robots that are Wi-Fi enabled in India and other countries in September 2019. With the voice activation command, consumers can start, stop and pause their robots.
Market growth will also be supported by technological integration. The market is facing major challenges due to the high price of products. This is limiting the widespread adoption of products. The market is being held back by the availability of counterfeit products.
The market leader in terms of revenue was the floor vacuum cleaner, which had a share of 82.4%. It is expected to see the most rapid growth during the forecast period. Because it can be used on a variety of surfaces such as wood, marble, vinyl and tiles, the floor vacuum cleaner is more popular among the market. The majority of household cleaning is done on floors so the demand for vacuum cleaners is growing.
The segment is also experiencing significant growth due to the increasing number of advanced technologies and features being introduced. Ecovacs Robotics, for example, announced the September 2019 launch of DEEBOT 661S and DEEBOT 711S. They can be ordered from Amazon.com. DEEBOT 661 can convert from a vacuum cleaner to a mop depending on the user's needs.
From 2020 to 2027, the pool vacuum cleaner market is expected to grow at 16.0%. The market is more inclined to purchase pool vacuum cleaners because they can remove any debris from the pool surface, including walls and floors. Consumers also save money on electricity, water and chemicals. Maytronics estimates that there are approximately 25.5 million pools in the world, and that around 19 million pools can be cleaned by hand. This creates significant growth opportunities in the market.
With a share of 67.3%, the offline distribution channels dominated this market in terms of revenue with a share at 67.3% for 2019. This can be attributed to the increasing number of appliance specialty and electronics stores that have increased their shelf space for marketing products. To find the perfect fit and to understand the functionality and mechanism of robotic vacuum cleaners, consumers tend to buy them from offline shops. Many retailers have sales representatives to help customers find the right product for them. They can also show the consumer how the product works.
Online distribution channels are expected to grow at a 19.1% annual rate between 2020 and 2027. The growth of online distribution channels is being supported by the increase in social media marketing. Consumers are more inclined to shop online because of the availability of many products that can be compared and an easy return policy. Online shopping is a great way to save money. Time-constrained consumers prefer multi-brand online retailers to be able to choose from multiple robotic vacuum cleaner providers. The online market is seeing a rise in direct-to-consumer sales.
Asia Pacific was the dominant market for robotic vacuum cleaners in 2019, with a 36.2% share. It is expected to experience the fastest growth during the forecast period. China is the key contributor in Asia Pacific and generated the highest revenue in 2019. This is due to the low price of the product, high consumer purchasing power, and strong presence of local companies in the country. Ecovacs Robotics saw a 12% increase in sales globally during Double 11, also known as Singles Day. In 10 minutes, the company earned USD 14.5 millions, USD 43.5million in 87 minutes and USD 72.5million in 17 hours and 31 seconds. The company saw a 80% increase in sales outside of China. It did so in five countries, three platforms and 11 online channels. Sales in Singapore jumped more than 150% over Double 11, which was published in 2018. These factors are driving market growth in the region.
Europe was the second largest regional market in 2019, after China. This is due to the innovation in product offerings and the willingness of consumers to spend more on products that simplify their lives. iRobot Corp. introduced two new robots, the Roomba s9+ robotic vacuum. It features PerfectEdge technology with wider brushes and superior suction. The robot also has Braava jet m6 robot mop, which tackles all messes in the home. These robots can be linked together via Imprint Link Technology. The iRobot app allows consumers to coordinate the robots and clean their homes without the need for human intervention. These products are now available on the European market starting in July 2019.
This market is extremely competitive. To meet the demand of robotic vacuum cleaners, companies are expanding their product ranges and adopting new technologies. To lower their products' prices and maintain a strong supply chain, companies in this market are moving manufacturing plants to Asian countries. In Malaysia, iRobot Corp. and Jabil, Inc., a supply chain and manufacturing partner in China, expanded their manufacturing footprint in November 2019. The company produces the Roomba 600 Series model here in Malaysia. It is expected to increase production in 2020's first quarter. These factors will increase competition in the market during the forecast period. Some of the most prominent players in global robotic vacuum cleaner markets include:
iRobot Corporation
Ecovacs Robotics
Xiaomi Corporation
Beijing Roborock Technology Co., Ltd.
SharkNinja Operating LLC
Neato Robotics, Inc.
Cecotec Innovaciones S.L.
Panasonic Corporation
Samsung Electronics Co., Ltd.
Dyson Ltd.
Up Market Research published a new report titled “Robotic Vacuum Cleaner Market research report which is segmented by Type (Pool, Floor), by Distribution Channel (Online, Offline), By Players/Companies SharkNinja Operating LLC, Cecotec Innovaciones SL, Samsung Electronics Co Ltd, Dyson Ltd, Beijing Roborock Technology Co Ltd, Panasonic Corporation, Xiaomi Corporation, Neato Robotics Inc, Ecovacs Robotics, iRobot Corporation”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.
Report Attributes | Report Details |
Report Title | Robotic Vacuum Cleaner Market Research Report |
By Type | Pool, Floor |
By Distribution Channel | Online, Offline |
By Companies | SharkNinja Operating LLC, Cecotec Innovaciones SL, Samsung Electronics Co Ltd, Dyson Ltd, Beijing Roborock Technology Co Ltd, Panasonic Corporation, Xiaomi Corporation, Neato Robotics Inc, Ecovacs Robotics, iRobot Corporation |
Regions Covered | North America, Europe, APAC, Latin America, MEA |
Base Year | 2020 |
Historical Year | 2018 to 2019 (Data from 2010 can be provided as per availability) |
Forecast Year | 2028 |
Number of Pages | 218 |
Number of Tables & Figures | 153 |
Customization Available | Yes, the report can be customized as per your need. |
The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.
The market is segmented by Type (Pool, Floor), by Distribution Channel (Online, Offline).
Robotic Vacuum Cleaner Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.
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Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.
We have studied the Robotic Vacuum Cleaner Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.
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