Global Interactive Display Market by Display Type (Kiosk, Video Wall), by Application (Healthcare, Retail, BFSI) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast To 2028

Summary of the Report

In 2019, the global interactive display market was worth USD 33.06 million. It is projected to grow at a compound annual rate (CAGR of 9.3%) between 2020 and 2027. Interactive whiteboard, interactive kiosk, interactive video walls and interactive tables are all included in the study. This market will see significant growth due to growing demand for interactive classrooms and the increasing adoption of interactive displays such as tables and video walls. These interactive video walls or interactive tables can be found at public transportation stations such as airports and railway stations.

An interactive display, also known as touchscreen display, is a unit that accepts user commands using a finger or stylus. It replaces peripheral devices such as a keyboard or mouse. The interactive display also includes screens that display information such as images, text, and videos. These screens are used in many industries such as education, healthcare, hospitality, and retail.

The market is expected to grow rapidly due to the rapid adoption of touchscreen tables and video walls in hospitality and corporate sectors. The touchscreen table can be used as a menu board that displays prices, ingredients and wait times. Touchscreen tables have been shown to improve the experience of employees and clients in corporate meetings. This technology allows for better communication between clients, employees, and management.

The use of digitalization in education, which includes the use smartphones, tablets and laptops as well as touchscreen whiteboards and tables, projectors and kiosks in classrooms increases student engagement. This results in higher learning retention. These displays also allow for easy communication between students and teachers, which encourages collaboration, creativity, and group learning. These display technologies also allow teachers to incorporate media, games and audio clips into their lessons. Students have seen a shift in their preferences towards digital learning over the last few years. This allows them to learn from relevant digital content.

Additionally, changes in technology preferences and internet penetration have positively influenced the adoption rate of touch-screen technologies. The market has also seen a rise in gamification within the education system. Gamification is a powerful tool that improves the delivery of lectures by using games to teach the lessons. It also helps develop cognitive skills and facilitates interaction between students and teachers in the classroom. Gamification allows students to integrate 3D characters and game mechanics in their learning experience.

Display Type Insights

Five types of interactive display screens are offered by manufacturers: video wall, whiteboard, monitor, table and monitor. In 2019, the interactive kiosk segment accounted for more than 70% of the market. This segment had a greater market share of more than 70% in 2019. Companies can use smart vending machines, Automated teller Machine (ATMs), or other touch-enabled self service solutions to provide excellent customer service even during peak hours. Companies can now deliver customized plans to their customers at very low delivery costs by using interactive kiosks in product/service delivery.

The interactive wall segment will grow at a fastest CAGR (11.7%) between 2020 and 2027. This segment is being driven by the increasing use of touchscreen video walls in healthcare facilities. To improve the patient experience and delivery of services, touchscreen video monitors and walls are used to display key information about healthcare facilities and doctors. The product penetration is also driven by the pro-technology lifestyles and increasing consumer demand for better resolution in these video walls.

Application Insights

The market can be divided into four segments based on its application: retail, hospitality and healthcare, transport, BFSI, corporate entertainment, education and others. With a 32.2% share in 2019, the BFSI sector was dominant. The growing popularity of touch-based devices, as well as increased use of interactive tables and kiosks, will drive the demand for touch-enabled displays in the retail sector. Many big retailers, like Walmart, use interactive kiosks to show products and provide information about their specifications and pricing. This makes it easier for customers to shop in the store. All market players expect strong growth in the retail segment, which is supported by increasing numbers of commercial spaces such as shopping malls and shopping complexes around the world. Interactive video walls are used in retail stores to check stock availability at a particular location and browse the store's inventory. These walls can be used for retail purposes as well as to enhance the museum experience. They cover multiple walls in a museum with multiple video wall screens. This allows for the conversion of museum spaces into virtual, immersive spaces that enhance the viewer's experience.

In the near future, segment growth will be boosted by the increasing use of self-service systems like cash deposit machines, cheque scanners and automated teller machine (ATMs). The introduction of interactive kiosks in the transportation sector has had a significant impact on sector growth. Multimedia kiosks are useful in promoting destinations, organizing and presenting important information, as well as performing complex tasks such record transactions, dispensing travel coupons, reservations, and other complicated tasks.

Over the forecast period, there will be significant growth in the corporate segment. This is due to the increasing use of interactive whiteboards within the corporate sector. These whiteboards can be used in corporate meetings and conference rooms for the planning, design, and implementation stages of product development. The interactive whiteboard allows remote users to view the screen from anywhere. Users can also save digital content (including notes and documents) to a server for future reference. These factors will drive segment growth in the next few years.

Regional Insights

North America is the most represented country with 26.7% of the total in 2019. This growth can be attributed largely to the presence of touch-enabled technology providers in North America and the large number of restaurants that use interactive or touch-enabled technology in other countries such as Canada. The U.S. is the dominant market in North America at the moment. Touch tables are being adopted in all sectors of the U.S., including education, corporate, retail, government, and the public sector.

Asia Pacific will experience the fastest growth during the forecast period. This is due to the large tech-savvy population and increased investments in digital classrooms. Many technology companies offer touch tables in China and make the region an active market participant. Due to the increasing use of interactive screens in educational institutions, the European market is expected to experience significant growth.

Market Share Insights & Key Companies

To increase their market presence, market players are now focusing on new product development and mergers. In October 2018, IDEUM, a market leader in interactive tables, introduced a Pico Touch Coffee Table. This table is ideal for public and semi-public spaces. Pico Touch Coffee Table features an audio jack, Wi Fi, HDMI, Bluetooth 5, Bluetooth 5 and USB. You can also add. It also features an RFID software utility with built-in RFID reader that allows consumers to automate a variety of system tasks. The following are some of the major players in the interactive display market:

• Panasonic Corporation

• HORIZON DISPLAY LLC

• LG Display Co.

• IDEUM

• MARVEL TECHNOLOGY CHINA CO., LTD

• SHARP CORPORATION

• TableConnect

Up Market Research published a new report titled “Interactive Display Market research report which is segmented by Display Type (Kiosk, Video Wall), by Application (Healthcare, Retail, BFSI), By Players/Companies MARVEL TECHNOLOGY (CHINA) CO LTD, TableConnect, Panasonic Corporation, IDEUM, LG Display Co, HORIZON DISPLAY LLC, SHARP CORPORATION”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.

Report Scope

The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.

Global Interactive Display Market Report Segments:

The market is segmented by Display Type (Kiosk, Video Wall), by Application (Healthcare, Retail, BFSI).

Interactive Display Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.

Key Benefits for Industry Participants & Stakeholders:

• Industry drivers, restraints, and opportunities covered in the study
• Neutral perspective on the market performance
• Recent industry trends and developments
• Competitive landscape & strategies of key players
• Potential & niche segments and regions exhibiting promising growth covered
• Historical, current, and projected market size, in terms of value
• In-depth analysis of the Interactive Display Market

Overview of the regional outlook of the Interactive Display Market:

Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.

Highlights of The Interactive Display Market Report:

1. The market structure and projections for the coming years.
2. Drivers, restraints, opportunities, and current trends of Interactive Display Market.
3. Historical data and forecast.
4. Estimations for the forecast period 2028.
5. Developments and trends in the market.

                1. Kiosk

                2. Video Wall

                1. Healthcare

                2. Retail

                3. BFSI

8. Market scenario by region, sub-region, and country.
9. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
10. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
11. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Interactive Display Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.

How you may use our products:

• Correctly Positioning New Products
• Market Entry Strategies
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• Understanding Competition Scenario
• Product & Brand Management
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Reasons to Purchase the Interactive Display Market Report:

• The report includes a plethora of information such as market dynamics scenario and opportunities during the forecast period
• Segments and sub-segments include quantitative, qualitative, value (USD Million,) and volume (Units Million) data.
• Regional, sub-regional, and country level data includes the demand and supply forces along with their influence on the market.
• The competitive landscape comprises share of key players, new developments, and strategies in the last three years.
• Comprehensive companies offering products, relevant financial information, recent developments, SWOT analysis, and strategies by these players.