The market for organic chips in the world was valued at USD 14.2 million in 2018. It is expected to grow at a healthy CAGR during the forecast period. The market is growing because of rising demand for nutritious foods. Many manufacturers are trying to enter the healthy snack market. Market growth is driven by growing health awareness and a demand for chemical-free foods. The market will also be driven by the rising demand for clean-label foods products at a global scale.
Organic chips are being driven by changing eating habits. This is due to consumers' shift towards eating between meals. North American consumers are more likely to eat short meals multiple times per day and are more conscious of their health, which makes it easier for them to eat organic food. They eat snacks mainly made of chips, and they have short meals. This is what makes the market so important.
Due to growing consumer demand for organic chips, manufacturers are constantly improving their production processes and adding value to their products. Barnana, for example, launched ridged plantain chip in January 2018. The company's strategy involves more innovation in products that catch consumers' attention.
Market growth will be fueled by high investment in research and development. Kettle Foods Inc., for example, invests the majority of its revenue in research and development activities. These investments continue to grow every year.
The U.S. market is expected to experience significant growth during the forecast period at a CAGR 3.8%. The strong presence of major players such as Luke's Organic, General Mills Inc., and The Hain Celestial Group, Inc. (U.S.) is responsible for this growth. These are the biggest contributors to U.S. market growth. Due to their healthy eating habits and high health consciousness, they will continue to hold the largest market share.
Because of its availability, organic chips made from vegetable ingredients are the most popular in terms of overall revenue. Globally, vegetable chips made up USD 1.7 billion of the total revenue in 2018. The popularity of vegetable organic chips can also be attributed to the preference of potato chips over other chips.
The popularity of organic chips made from cereals is a result of increased awareness about the health benefits of cereals. The manufacturers have made organic chips a key focus in their marketing efforts to increase market share. The market's increasing demand for organic spices in Asia Pacific has allowed players to expand their product range to remain competitive.
The organic chips market will see a higher share of supermarkets and retail as they grow at a 4.3% CAGR. This is due to consumers' preference for a one-stop shop experience. Consumers in Asia Pacific are more inclined to buy bulk at hypermarkets and supermarkets due to their increasing disposable income. In these areas, food shopping is more traditional and consumers are more likely to stick with their old purchasing habits.
Due to technological advances and consumers' increasing adoption of the most recent technologies, the online distribution channel will also experience high growth. The market's key players are also encouraged to make a profit by selling organic chips in countries such as India and China that have comparatively few organic food stores. This is indirectly increasing sales of organic chips via the online distribution channel. In India, evolvesnacks.com offers healthy snacks and organic chips at a very affordable price. This encourages customers to buy more products until they run out, which increases the market's revenue.
In terms of revenue, North America accounted for 34.2% of the total market share. Due to growing demand for organic chips in the U.S., and rising obesity rates in the region, North America continues to be the largest market. To combat obesity, consumers are seeking healthier and more natural alternatives to traditional food. North American market growth is expected to be driven by changes in lifestyles and eating habits that result in healthier eating habits.
Europe will likely be the largest regional market for organic chips in the future, due to the growing demand from France & Germany. Asia Pacific will be the fastest growing market because of the increased consumption habits and adoption of western culture by developing countries. It will also benefit from the growth of new brands and players as well as the availability of organic snacks via e-commerce platforms on the Indian and Chinese markets. indiamart.com sells organic potato chips online and other products. This is a highly-popular business model.
Because of the large number of established players, which are known to invest more in R&D to differentiate their products, the market is competitive. Many manufacturers also produce plant-based chips. This is because a large percentage of people are inclined to veganism. Eat Real, a U.K.-based company that produces plant-based chips, launched three new organic vegan snacks in May 2017. These include organic hummus and organic vegetable straws.
In order to increase their revenues, manufacturers are also experimenting with new flavors and additional benefits for their products. Some manufacturers are also more inclined to natural and organic flavors in order satisfy the growing demand for chemical-free snacks. Bare Snacks launched a new range in January 2017 with three new flavors of Bare Organic Coconut Chips: sweet ginger, coffee bean, and toasted. The Hain Celestial Group, Inc., (U.S.); Tyrrells Potato Crisps Limited, (U.K.); Kettle Foods, Inc., (U.S.); Rhythm Superfoods, (U.S.); Luke's Organic, (U.S.); General Mills Inc., (U.S.).
This report predicts revenue growth at all levels: global, regional, country, and international. It also provides analysis of industry trends for each sub-segment from 2015 to 2025. Grand View Research has divided the report on global organic chips market by product type, distribution channel and region.
Product Type Outlook (Revenue, USD Billion, 2015 - 2025)
Vegetable
Fruits
Cereal
Grain
Distribution Channel Outlook (Revenue USD Billion, 2015-2025)
Supermarket and retail
Online platform
Region Outlook (Revenue, USD Billion, 2015 - 2025)
North America
The U.S.
Europe
Germany
France
Asia Pacific
China
Central and South America
Brazil
Middle East and Africa
Saudi Arabia
b. The market for organic chips worldwide was valued at USD 14.70 Billion in 2019, and is projected to grow to USD 15.37 Billion by 2020.
How is organic chip market growth measured?b. Global organic chips market will grow at 4.1% compound annual growth rate from 2019 to 2025, to reach USD 18.60 million by 2025.
Which segment had the largest market share in organic chips?b. With a 33.9% share in 2019, North America was the dominant market for organic chips. This is due to the growing popularity of organic chips and the rising prevalence of obesity in America.
What are the major players in the organic chips market?b. The Hain Celestial Group, Inc., Tyrrells Potato Crisps Limited, Kettle Foods, Inc., Popchips, Rhythm Superfoods, Luke's Organic, and General Mills Inc. are some of the key players in organic chips.
What are the driving factors for the organic chip market?b. b.
Up Market Research published a new report titled “Organic Chips Market research report which is segmented by Distribution Channel (Retail & SuperMarket Product Type (Grain, Retail & SuperMarket By Product Type Vegetable, Cereal, Fruits), By Players/Companies Inc (US); Popchips (US); Rhythm Superfoods (US); Luke’s Organic (US); and General Mills Inc (US), Inc (US); Tyrrells Potato Crisps Limited (UK); Kettle Foods, The Hain Celestial Group”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.
Report Attributes | Report Details |
Report Title | Organic Chips Market Research Report |
By Distribution Channel (Retail & SuperMarket Product Type | Grain, Retail & SuperMarket By Product Type Vegetable, Cereal, Fruits |
By Companies | Inc (US); Popchips (US); Rhythm Superfoods (US); Luke’s Organic (US); and General Mills Inc (US), Inc (US); Tyrrells Potato Crisps Limited (UK); Kettle Foods, The Hain Celestial Group |
Regions Covered | North America, Europe, APAC, Latin America, MEA |
Base Year | 2020 |
Historical Year | 2018 to 2019 (Data from 2010 can be provided as per availability) |
Forecast Year | 2028 |
Number of Pages | 217 |
Number of Tables & Figures | 152 |
Customization Available | Yes, the report can be customized as per your need. |
The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.
The market is segmented by Distribution Channel (Retail & SuperMarket Product Type (Grain, Retail & SuperMarket By Product Type Vegetable, Cereal, Fruits).
Organic Chips Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.
Key Benefits for Industry Participants & Stakeholders:
Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.
We have studied the Organic Chips Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.
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