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Global Matcha Market by Production Technology (Pan-friedand Steamed), by Grade (Ceremonial, Culinary, Classic), by Product (Personal Care, Food, Matcha Beverages, Regular Tea), by Sales Channel (Supermarkets, Departmental Stores, Online Retail) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast To 2028

  • Report ID: FB-38392
  • Author: Up Market Research
  • Rating: 4.9
  • Total Reviews: 96
  • No. Of Pages: 233
  • Format:
  • Pub. Date: 2021-08-21
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Up Market Research published a new report titled “Matcha Market research report which is segmented by Production Technology (Pan-friedand Steamed), by Grade (Ceremonial, Culinary, Classic), by Product (Personal Care, Food, Matcha Beverages, Regular Tea), by Sales Channel (Supermarkets, Departmental Stores, Online Retail), By Players/Companies Nature',s Way Products LLC., Green Foods Corporation, AIYA America, Mizuba Tea Company, Encha Organic Matcha, ITO En North America Inc., Tenzo Tea, The AOI Tea Company, Vicony Teas Company, D:Matcha Japanese Green Tea”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.


Report Scope

Report AttributesReport Details
Report TitleMatcha Market Research Report
By Production TechnologyPan-friedand Steamed
By GradeCeremonial, Culinary, Classic
By ProductPersonal Care, Food, Matcha Beverages, Regular Tea
By Sales ChannelSupermarkets, Departmental Stores, Online Retail
By CompaniesNature',s Way Products LLC., Green Foods Corporation, AIYA America, Mizuba Tea Company, Encha Organic Matcha, ITO En North America Inc., Tenzo Tea, The AOI Tea Company, Vicony Teas Company, D:Matcha Japanese Green Tea
Regions CoveredNorth America, Europe, APAC, Latin America, MEA
Base Year2020
Historical Year2018 to 2019 (Data from 2010 can be provided as per availability)
Forecast Year2028
Number of Pages233
Number of Tables & Figures164
Customization AvailableYes, the report can be customized as per your need.

The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.


Global Matcha Industry Outlook

Global Matcha Market Report Segments:

The market is segmented by Production Technology (Pan-friedand Steamed), by Grade (Ceremonial, Culinary, Classic), by Product (Personal Care, Food, Matcha Beverages, Regular Tea), by Sales Channel (Supermarkets, Departmental Stores, Online Retail).


Some of the companies that are profiled in this report are:

  1. Nature',s Way Products LLC.
  2. Green Foods Corporation
  3. AIYA America
  4. Mizuba Tea Company
  5. Encha Organic Matcha
  6. ITO En North America Inc.
  7. Tenzo Tea
  8. The AOI Tea Company
  9. Vicony Teas Company
  10. D:Matcha Japanese Green Tea

Matcha Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.


Key Benefits for Industry Participants & Stakeholders:

  • Industry drivers, restraints, and opportunities covered in the study
  • Neutral perspective on the market performance
  • Recent industry trends and developments
  • Competitive landscape & strategies of key players
  • Potential & niche segments and regions exhibiting promising growth covered
  • Historical, current, and projected market size, in terms of value
  • In-depth analysis of the Matcha Market

Overview of the regional outlook of the Matcha Market:

Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.


Matcha Market Overview

Highlights of The Matcha Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of Matcha Market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2028.
  5. Developments and trends in the market.
        6. By Production Technology:

                1. Pan-friedand Steamed

        7. By Grade:

                1. Ceremonial

                2. Culinary

                3. Classic

        8. By Product:

                1. Personal Care

                2. Food

                3. Matcha Beverages

                4. Regular Tea

        9. By Sales Channel:

                1. Supermarkets

                2. Departmental Stores

                3. Online Retail

  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Matcha Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.


How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
  • Business Expansion Strategies
  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
  • Identifying Appropriate Advertising Appeals

Matcha Market Trends

Reasons to Purchase the Matcha Market Report:

  • The report includes a plethora of information such as market dynamics scenario and opportunities during the forecast period
  • Segments and sub-segments include quantitative, qualitative, value (USD Million,) and volume (Units Million) data.
  • Regional, sub-regional, and country level data includes the demand and supply forces along with their influence on the market.
  • The competitive landscape comprises share of key players, new developments, and strategies in the last three years.
  • Comprehensive companies offering products, relevant financial information, recent developments, SWOT analysis, and strategies by these players.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Matcha Market Overview
   4.1 Introduction 
      4.1.1 Market Taxonomy 
      4.1.2 Market Definition 
      4.1.3 Macro-Economic Factors Impacting the Market Growth 
   4.2 Matcha Market Dynamics 
      4.2.1 Market Drivers 
      4.2.2 Market Restraints 
      4.2.3 Market Opportunity 
   4.3 Matcha Market - Supply Chain Analysis 
      4.3.1 List of Key Suppliers 
      4.3.2 List of Key Distributors 
      4.3.3 List of Key Consumers 
   4.4 Key Forces Shaping the Matcha Market 
      4.4.1 Bargaining Power of Suppliers 
      4.4.2 Bargaining Power of Buyers 
      4.4.3 Threat of Substitution 
      4.4.4 Threat of New Entrants 
      4.4.5 Competitive Rivalry 
   4.5 Global Matcha Market Size & Forecast, 2018-2028 
      4.5.1 Matcha Market Size and Y-o-Y Growth 
      4.5.2 Matcha Market Absolute $ Opportunity 


Chapter 5 Global Matcha Market Analysis and Forecast by Production Technology
   5.1 Introduction
      5.1.1 Key Market Trends & Growth Opportunities by Production Technology
      5.1.2 Basis Point Share (BPS) Analysis by Production Technology
      5.1.3 Absolute $ Opportunity Assessment by Production Technology
   5.2 Matcha Market Size Forecast by Production Technology
      5.2.1 Pan-friedand Steamed
   5.3 Market Attractiveness Analysis by Production Technology

Chapter 6 Global Matcha Market Analysis and Forecast by Grade
   6.1 Introduction
      6.1.1 Key Market Trends & Growth Opportunities by Grade
      6.1.2 Basis Point Share (BPS) Analysis by Grade
      6.1.3 Absolute $ Opportunity Assessment by Grade
   6.2 Matcha Market Size Forecast by Grade
      6.2.1 Ceremonial
      6.2.2 Culinary
      6.2.3 Classic
   6.3 Market Attractiveness Analysis by Grade

Chapter 7 Global Matcha Market Analysis and Forecast by Product
   7.1 Introduction
      7.1.1 Key Market Trends & Growth Opportunities by Product
      7.1.2 Basis Point Share (BPS) Analysis by Product
      7.1.3 Absolute $ Opportunity Assessment by Product
   7.2 Matcha Market Size Forecast by Product
      7.2.1 Personal Care
      7.2.2 Food
      7.2.3 Matcha Beverages
      7.2.4 Regular Tea
   7.3 Market Attractiveness Analysis by Product

Chapter 8 Global Matcha Market Analysis and Forecast by Sales Channel
   8.1 Introduction
      8.1.1 Key Market Trends & Growth Opportunities by Sales Channel
      8.1.2 Basis Point Share (BPS) Analysis by Sales Channel
      8.1.3 Absolute $ Opportunity Assessment by Sales Channel
   8.2 Matcha Market Size Forecast by Sales Channel
      8.2.1 Supermarkets
      8.2.2 Departmental Stores
      8.2.3 Online Retail
   8.3 Market Attractiveness Analysis by Sales Channel

Chapter 9 Global Matcha Market Analysis and Forecast by Region
   9.1 Introduction
      9.1.1 Key Market Trends & Growth Opportunities by Region
      9.1.2 Basis Point Share (BPS) Analysis by Region
      9.1.3 Absolute $ Opportunity Assessment by Region
   9.2 Matcha Market Size Forecast by Region
      9.2.1 North America
      9.2.2 Europe
      9.2.3 Asia Pacific
      9.2.4 Latin America
      9.2.5 Middle East & Africa (MEA)
   9.3 Market Attractiveness Analysis by Region

Chapter 10 Coronavirus Disease (COVID-19) Impact 
   10.1 Introduction 
   10.2 Current & Future Impact Analysis 
   10.3 Economic Impact Analysis 
   10.4 Government Policies 
   10.5 Investment Scenario

Chapter 11 North America Matcha Analysis and Forecast
   11.1 Introduction
   11.2 North America Matcha Market Size Forecast by Country
      11.2.1 U.S.
      11.2.2 Canada
   11.3 Basis Point Share (BPS) Analysis by Country
   11.4 Absolute $ Opportunity Assessment by Country
   11.5 Market Attractiveness Analysis by Country
   11.6 North America Matcha Market Size Forecast by Production Technology
      11.6.1 Pan-friedand Steamed
   11.7 Basis Point Share (BPS) Analysis by Production Technology 
   11.8 Absolute $ Opportunity Assessment by Production Technology 
   11.9 Market Attractiveness Analysis by Production Technology
   11.10 North America Matcha Market Size Forecast by Grade
      11.10.1 Ceremonial
      11.10.2 Culinary
      11.10.3 Classic
   11.11 Basis Point Share (BPS) Analysis by Grade 
   11.12 Absolute $ Opportunity Assessment by Grade 
   11.13 Market Attractiveness Analysis by Grade
   11.14 North America Matcha Market Size Forecast by Product
      11.14.1 Personal Care
      11.14.2 Food
      11.14.3 Matcha Beverages
      11.14.4 Regular Tea
   11.15 Basis Point Share (BPS) Analysis by Product 
   11.16 Absolute $ Opportunity Assessment by Product 
   11.17 Market Attractiveness Analysis by Product
   11.18 North America Matcha Market Size Forecast by Sales Channel
      11.18.1 Supermarkets
      11.18.2 Departmental Stores
      11.18.3 Online Retail
   11.19 Basis Point Share (BPS) Analysis by Sales Channel 
   11.20 Absolute $ Opportunity Assessment by Sales Channel 
   11.21 Market Attractiveness Analysis by Sales Channel

Chapter 12 Europe Matcha Analysis and Forecast
   12.1 Introduction
   12.2 Europe Matcha Market Size Forecast by Country
      12.2.1 Germany
      12.2.2 France
      12.2.3 Italy
      12.2.4 U.K.
      12.2.5 Spain
      12.2.6 Russia
      12.2.7 Rest of Europe
   12.3 Basis Point Share (BPS) Analysis by Country
   12.4 Absolute $ Opportunity Assessment by Country
   12.5 Market Attractiveness Analysis by Country
   12.6 Europe Matcha Market Size Forecast by Production Technology
      12.6.1 Pan-friedand Steamed
   12.7 Basis Point Share (BPS) Analysis by Production Technology 
   12.8 Absolute $ Opportunity Assessment by Production Technology 
   12.9 Market Attractiveness Analysis by Production Technology
   12.10 Europe Matcha Market Size Forecast by Grade
      12.10.1 Ceremonial
      12.10.2 Culinary
      12.10.3 Classic
   12.11 Basis Point Share (BPS) Analysis by Grade 
   12.12 Absolute $ Opportunity Assessment by Grade 
   12.13 Market Attractiveness Analysis by Grade
   12.14 Europe Matcha Market Size Forecast by Product
      12.14.1 Personal Care
      12.14.2 Food
      12.14.3 Matcha Beverages
      12.14.4 Regular Tea
   12.15 Basis Point Share (BPS) Analysis by Product 
   12.16 Absolute $ Opportunity Assessment by Product 
   12.17 Market Attractiveness Analysis by Product
   12.18 Europe Matcha Market Size Forecast by Sales Channel
      12.18.1 Supermarkets
      12.18.2 Departmental Stores
      12.18.3 Online Retail
   12.19 Basis Point Share (BPS) Analysis by Sales Channel 
   12.20 Absolute $ Opportunity Assessment by Sales Channel 
   12.21 Market Attractiveness Analysis by Sales Channel

Chapter 13 Asia Pacific Matcha Analysis and Forecast
   13.1 Introduction
   13.2 Asia Pacific Matcha Market Size Forecast by Country
      13.2.1 China
      13.2.2 Japan
      13.2.3 South Korea
      13.2.4 India
      13.2.5 Australia
      13.2.6 South East Asia (SEA)
      13.2.7 Rest of Asia Pacific (APAC)
   13.3 Basis Point Share (BPS) Analysis by Country
   13.4 Absolute $ Opportunity Assessment by Country
   13.5 Market Attractiveness Analysis by Country
   13.6 Asia Pacific Matcha Market Size Forecast by Production Technology
      13.6.1 Pan-friedand Steamed
   13.7 Basis Point Share (BPS) Analysis by Production Technology 
   13.8 Absolute $ Opportunity Assessment by Production Technology 
   13.9 Market Attractiveness Analysis by Production Technology
   13.10 Asia Pacific Matcha Market Size Forecast by Grade
      13.10.1 Ceremonial
      13.10.2 Culinary
      13.10.3 Classic
   13.11 Basis Point Share (BPS) Analysis by Grade 
   13.12 Absolute $ Opportunity Assessment by Grade 
   13.13 Market Attractiveness Analysis by Grade
   13.14 Asia Pacific Matcha Market Size Forecast by Product
      13.14.1 Personal Care
      13.14.2 Food
      13.14.3 Matcha Beverages
      13.14.4 Regular Tea
   13.15 Basis Point Share (BPS) Analysis by Product 
   13.16 Absolute $ Opportunity Assessment by Product 
   13.17 Market Attractiveness Analysis by Product
   13.18 Asia Pacific Matcha Market Size Forecast by Sales Channel
      13.18.1 Supermarkets
      13.18.2 Departmental Stores
      13.18.3 Online Retail
   13.19 Basis Point Share (BPS) Analysis by Sales Channel 
   13.20 Absolute $ Opportunity Assessment by Sales Channel 
   13.21 Market Attractiveness Analysis by Sales Channel

Chapter 14 Latin America Matcha Analysis and Forecast
   14.1 Introduction
   14.2 Latin America Matcha Market Size Forecast by Country
      14.2.1 Brazil
      14.2.2 Mexico
      14.2.3 Rest of Latin America (LATAM)
   14.3 Basis Point Share (BPS) Analysis by Country
   14.4 Absolute $ Opportunity Assessment by Country
   14.5 Market Attractiveness Analysis by Country
   14.6 Latin America Matcha Market Size Forecast by Production Technology
      14.6.1 Pan-friedand Steamed
   14.7 Basis Point Share (BPS) Analysis by Production Technology 
   14.8 Absolute $ Opportunity Assessment by Production Technology 
   14.9 Market Attractiveness Analysis by Production Technology
   14.10 Latin America Matcha Market Size Forecast by Grade
      14.10.1 Ceremonial
      14.10.2 Culinary
      14.10.3 Classic
   14.11 Basis Point Share (BPS) Analysis by Grade 
   14.12 Absolute $ Opportunity Assessment by Grade 
   14.13 Market Attractiveness Analysis by Grade
   14.14 Latin America Matcha Market Size Forecast by Product
      14.14.1 Personal Care
      14.14.2 Food
      14.14.3 Matcha Beverages
      14.14.4 Regular Tea
   14.15 Basis Point Share (BPS) Analysis by Product 
   14.16 Absolute $ Opportunity Assessment by Product 
   14.17 Market Attractiveness Analysis by Product
   14.18 Latin America Matcha Market Size Forecast by Sales Channel
      14.18.1 Supermarkets
      14.18.2 Departmental Stores
      14.18.3 Online Retail
   14.19 Basis Point Share (BPS) Analysis by Sales Channel 
   14.20 Absolute $ Opportunity Assessment by Sales Channel 
   14.21 Market Attractiveness Analysis by Sales Channel

Chapter 15 Middle East & Africa (MEA) Matcha Analysis and Forecast
   15.1 Introduction
   15.2 Middle East & Africa (MEA) Matcha Market Size Forecast by Country
      15.2.1 Saudi Arabia
      15.2.2 South Africa
      15.2.3 UAE
      15.2.4 Rest of Middle East & Africa (MEA)
   15.3 Basis Point Share (BPS) Analysis by Country
   15.4 Absolute $ Opportunity Assessment by Country
   15.5 Market Attractiveness Analysis by Country
   15.6 Middle East & Africa (MEA) Matcha Market Size Forecast by Production Technology
      15.6.1 Pan-friedand Steamed
   15.7 Basis Point Share (BPS) Analysis by Production Technology 
   15.8 Absolute $ Opportunity Assessment by Production Technology 
   15.9 Market Attractiveness Analysis by Production Technology
   15.10 Middle East & Africa (MEA) Matcha Market Size Forecast by Grade
      15.10.1 Ceremonial
      15.10.2 Culinary
      15.10.3 Classic
   15.11 Basis Point Share (BPS) Analysis by Grade 
   15.12 Absolute $ Opportunity Assessment by Grade 
   15.13 Market Attractiveness Analysis by Grade
   15.14 Middle East & Africa (MEA) Matcha Market Size Forecast by Product
      15.14.1 Personal Care
      15.14.2 Food
      15.14.3 Matcha Beverages
      15.14.4 Regular Tea
   15.15 Basis Point Share (BPS) Analysis by Product 
   15.16 Absolute $ Opportunity Assessment by Product 
   15.17 Market Attractiveness Analysis by Product
   15.18 Middle East & Africa (MEA) Matcha Market Size Forecast by Sales Channel
      15.18.1 Supermarkets
      15.18.2 Departmental Stores
      15.18.3 Online Retail
   15.19 Basis Point Share (BPS) Analysis by Sales Channel 
   15.20 Absolute $ Opportunity Assessment by Sales Channel 
   15.21 Market Attractiveness Analysis by Sales Channel

Chapter 16 Competition Landscape 
   16.1 Matcha Market: Competitive Dashboard
   16.2 Global Matcha Market: Market Share Analysis, 2019
   16.3 Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      16.3.1 Nature',s Way Products LLC.
      16.3.2 Green Foods Corporation
      16.3.3 AIYA America
      16.3.4 Mizuba Tea Company
      16.3.5 Encha Organic Matcha
      16.3.6 ITO En North America Inc.
      16.3.7 Tenzo Tea
      16.3.8 The AOI Tea Company
      16.3.9 Vicony Teas Company
      16.3.10 D:Matcha Japanese Green Tea
Segments Covered in the Report
The global Matcha market has been segmented based on

By Production Technology
  • Pan-friedand Steamed
By Grade
  • Ceremonial
  • Culinary
  • Classic
By Product
  • Personal Care
  • Food
  • Matcha Beverages
  • Regular Tea
By Sales Channel
  • Supermarkets
  • Departmental Stores
  • Online Retail
Regions
  • Asia Pacific
  • North America
  • Latin America
  • Europe
  • Middle East & Africa
Key Players
  • Nature',s Way Products LLC.
  • Green Foods Corporation
  • AIYA America
  • Mizuba Tea Company
  • Encha Organic Matcha
  • ITO En North America Inc.
  • Tenzo Tea
  • The AOI Tea Company
  • Vicony Teas Company
  • D:Matcha Japanese Green Tea

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