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Global Light Cigarettes Market by Type (King Size, Above 100’S, Shorties), By Application (Male Smokers, Female Smokers) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast To 2028

  • Report ID: CG-50921
  • Author: Up Market Research
  • Rating: 4.9
  • Total Reviews: 85
  • No. Of Pages: 206
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  • Pub. Date: 2021-04-04
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The Global Light Cigarettes Market size is projected to grow at a CAGR of 5.5% from 2021-2028. Light cigarettes are considered as the healthier alternatives for smokers and hence these products have gained traction in recent years. The demand for light cigarettes will be primarily driven by male smokers due to the increasing awareness about health risks associated with tobacco smoking among women.



Light cigarettes are one of the most popular types of cigarettes, which have lower levels of tar and nicotine than regular ones. Their brand names usually include words like "gold" or "smooth." Light cigarettes are usually considered a healthier alternative to regular ones. They contain less harmful chemicals and more flavorings which make them appealing for smokers who want to switch from traditional cigarettes but don’t like their taste. This also makes light cigarettes an interesting option for those trying to quit smoking since they have been found effective in reducing nicotine addiction with time, especially when combined with other quitting solutions such as counseling or medications.



On the basis of Type, the global light cigarettes market is segmented into King Size, Above 100’S and Shorties.



King Size:

King Size Light Cigarettes are cigarettes manufactured with a higher quantity of tobacco than other sizes. They contain more puffs and provide a fuller flavor without any harshness. King size light cigarettes have around 16 mg tar rating, 0 to 14mg nicotine rating, and no carbon monoxide rating. King Size light cigarettes are the first choice for many smokers, especially those who have been smoking for a long time. King size is not only lighter than the regular one but also comes with better quality filters that make it easier to smoke. It has its own taste and smell.



Above 100’S:

Above 100’S light cigarettes are also known as Longs, 120's or 110s. They contain around 11mg of nicotine and have a length that is more than the usual 100mm. The Above 100’S light cigarettes are also known as king-size, which has a length of more than 11 centimeters. These cigarettes have a filter that is larger in diameter and longer when compared to other types of regular or full-flavor cigarette brands.




Shorties cigarettes are types of light cigarettes that have a shorter length than the regular King Size or 100's. ~~A few examples include Pall Mall Short Label, Imperial Tobacco Group PLC’s Davidoff Fine Selection Filter, and Japan Tobacco Incorporated’s Seven Star Slim Soft Regular. ~~The reason for their short size is to give smokers more satisfaction in less time when compared with traditional king-sized variants by creating larger smoke puffs with each inhalation thus slowing down smoking speed.



On the basis of Application, the global light cigarettes market is segmented into Male Smokers and Female Smokers.



Male Smokers:

Light cigarettes are made available for male smokers as they have a better taste and flavor. They provide the same amount of nicotine without any side effects, so it is a great alternative to smoking normal tobacco cigarettes. Light cigarettes are beneficial for male smokers. They contain the same ingredients as regular cigarettes but do not have any harmful effects like lung cancer, asthma, or other respiratory infections. This is why the demand for light cigarettes has substantially increased over the last few years.



Female Smokers:

The application of light cigarettes for female smokers is mainly to help them in quitting smoking. In most cases, women prefer using this type of cigarette because it has a lower level of nicotine and tar that helps with the withdrawal from their addiction. Moreover, these types are also cheap when compared with other options on the market. They are less harmful than regular cigarettes. Some studies show that smokers inhale more deeply when they smoke light cigarettes, which means it may be easier to quit smoking for women who choose this option because of its lower nicotine content and potentially reduced harm profile.



On the basis of Region, the global light cigarettes market is segmented into North America, Latin America, Europe, Asia Pacific, and Middle East & Africa. North America is expected to dominate the global light cigarettes market during the forecast period. The growth in this region can be attributed to the high prevalence of smoking among the male population owing to increasing disposable income along with changing lifestyles which have resulted in more people shifting towards healthier lifestyles including low-risk options such as switching from traditional cigarettes to alternative products like e-cigarettes or smokeless tobacco alternatives. Furthermore, initiatives taken by various bodies for reducing smoking especially in public places are also driving the demand for these products across North America. The Latin American light cigarettes market is expected to grow at a CAGR of around 20.00% during the forecast period, rise in demand for luxury consumer goods and increasing health awareness among consumers will be important factors driving growth. Light cigarettes have been popular in Europe for the past few decades. This is because people are aware of the health risks associated with cigarette smoking and they want to cut down on these risks as much as possible by using light cigarettes instead. In 2017, about half a billion smokers smoked light cigarettes in this region. The Asia Pacific region is projected to witness the highest growth rate in the coming years. The market for light cigarettes is high here due to increasing health consciousness among smokers and raising awareness about the ill effects of smoking on the human body. The light cigarettes market in the Middle East & Africa is expected to grow at a steady pace due to rising awareness about health risks associated with smoking.



Growth Factors For The Global Light Cigarettes Market:

Light cigarettes have gained immense popularity due to their low nicotine content and lesser health issues. Consumers prefer light cigarettes as they help them reduce harm by smoking less, especially in countries where cigarette prices are high which forces smokers to cut down on the number of sticks smoked per day. Therefore, an increase in demand from emerging economies such as China will drive the growth of the global light cigarettes market during 2018-2028.

Up Market Research published a new report titled “Light Cigarettes Market research report which is segmented by Types (King Size, Above 100’S, Shorties), By Applications (Male Smokers, Female Smokers), By Players/Companies CHINA TOBACCO, Altria Group, British American Tobacco, Japan Tabacco, Imperial Tobacco Group, KT&G, Universal, Alliance One International, R.J. Reynolds, PT Gudang Garam Tbk, Donskoy Tabak, Taiwan Tobacco & Liquor, Thailand Tobacco Monopoly”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.


Report Scope

Report Attributes Report Details
Report Title Light Cigarettes Market Research Report
By Type King Size, Above 100’S, Shorties
By Application Male Smokers, Female Smokers
By Companies CHINA TOBACCO, Altria Group, British American Tobacco, Japan Tabacco, Imperial Tobacco Group, KT&G, Universal, Alliance One International, R.J. Reynolds, PT Gudang Garam Tbk, Donskoy Tabak, Taiwan Tobacco & Liquor, Thailand Tobacco Monopoly
Regions Covered North America, Europe, APAC, Latin America, MEA
Base Year 2020
Historical Year 2018 to 2019 (Data from 2010 can be provided as per availability)
Forecast Year 2028
Number of Pages 206
Number of Tables & Figures 145
Customization Available Yes, the report can be customized as per your need.

The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.

Global Light Cigarettes Industry Outlook

Global Light Cigarettes Market Report Segments:

The market is segmented by Type King Size, Above 100’S, Shorties and By Application Male Smokers, Female Smokers.


Some of the companies that are profiled in this report are:

  2. Altria Group
  3. British American Tobacco
  4. Japan Tabacco
  5. Imperial Tobacco Group
  6. KT&G
  7. Universal
  8. Alliance One International
  9. R.J. Reynolds
  10. PT Gudang Garam Tbk
  11. Donskoy Tabak
  12. Taiwan Tobacco & Liquor
  13. Thailand Tobacco Monopoly

Light Cigarettes Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.


Key Benefits for Industry Participants & Stakeholders:

  • Industry drivers, restraints, and opportunities covered in the study
  • Neutral perspective on the market performance
  • Recent industry trends and developments
  • Competitive landscape & strategies of key players
  • Potential & niche segments and regions exhibiting promising growth covered
  • Historical, current, and projected market size, in terms of value
  • In-depth analysis of the Light Cigarettes Market

Overview of the regional outlook of the Light Cigarettes Market:

Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.

Light Cigarettes Market Overview

Highlights of The Light Cigarettes Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of Light Cigarettes Market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2028.
  5. Developments and trends in the market.
  6. By Type:

                1. King Size

                2. Above 100’S

                3. Shorties

       7. By Application:

                1. Male Smokers

                2. Female Smokers

  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Light Cigarettes Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.


How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
  • Business Expansion Strategies
  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
  • Identifying Appropriate Advertising Appeals

Light Cigarettes Market Statistics

Reasons to Purchase the Light Cigarettes Market Report:

  • The report includes a plethora of information such as market dynamics scenario and opportunities during the forecast period
  • Segments and sub-segments include quantitative, qualitative, value (USD Million,) and volume (Units Million) data.
  • Regional, sub-regional, and country level data includes the demand and supply forces along with their influence on the market.
  • The competitive landscape comprises share of key players, new developments, and strategies in the last three years.
  • Comprehensive companies offering products, relevant financial information, recent developments, SWOT analysis, and strategies by these players.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Light Cigarettes Market Overview
   4.1 Introduction 
      4.1.1 Market Taxonomy 
      4.1.2 Market Definition 
      4.1.3 Macro-Economic Factors Impacting the Market Growth 
   4.2 Light Cigarettes Market Dynamics 
      4.2.1 Market Drivers 
      4.2.2 Market Restraints 
      4.2.3 Market Opportunity 
   4.3 Light Cigarettes Market - Supply Chain Analysis 
      4.3.1 List of Key Suppliers 
      4.3.2 List of Key Distributors 
      4.3.3 List of Key Consumers 
   4.4 Key Forces Shaping the Light Cigarettes Market 
      4.4.1 Bargaining Power of Suppliers 
      4.4.2 Bargaining Power of Buyers 
      4.4.3 Threat of Substitution 
      4.4.4 Threat of New Entrants 
      4.4.5 Competitive Rivalry 
   4.5 Global Light Cigarettes Market Size & Forecast, 2018-2028 
      4.5.1 Light Cigarettes Market Size and Y-o-Y Growth 
      4.5.2 Light Cigarettes Market Absolute $ Opportunity 

Chapter 5 Global Light Cigarettes Market Analysis and Forecast by Type
   5.1 Introduction
      5.1.1 Key Market Trends & Growth Opportunities by Type
      5.1.2 Basis Point Share (BPS) Analysis by Type
      5.1.3 Absolute $ Opportunity Assessment by Type
   5.2 Light Cigarettes Market Size Forecast by Type
      5.2.1 King Size
      5.2.2 Above 100’S
      5.2.3 Shorties
   5.3 Market Attractiveness Analysis by Type

Chapter 6 Global Light Cigarettes Market Analysis and Forecast by Applications
   6.1 Introduction
      6.1.1 Key Market Trends & Growth Opportunities by Applications
      6.1.2 Basis Point Share (BPS) Analysis by Applications
      6.1.3 Absolute $ Opportunity Assessment by Applications
   6.2 Light Cigarettes Market Size Forecast by Applications
      6.2.1 Male Smokers
      6.2.2 Female Smokers
   6.3 Market Attractiveness Analysis by Applications

Chapter 7 Global Light Cigarettes Market Analysis and Forecast by Region
   7.1 Introduction
      7.1.1 Key Market Trends & Growth Opportunities by Region
      7.1.2 Basis Point Share (BPS) Analysis by Region
      7.1.3 Absolute $ Opportunity Assessment by Region
   7.2 Light Cigarettes Market Size Forecast by Region
      7.2.1 North America
      7.2.2 Europe
      7.2.3 Asia Pacific
      7.2.4 Latin America
      7.2.5 Middle East & Africa (MEA)
   7.3 Market Attractiveness Analysis by Region

Chapter 8 Coronavirus Disease (COVID-19) Impact 
   8.1 Introduction 
   8.2 Current & Future Impact Analysis 
   8.3 Economic Impact Analysis 
   8.4 Government Policies 
   8.5 Investment Scenario

Chapter 9 North America Light Cigarettes Analysis and Forecast
   9.1 Introduction
   9.2 North America Light Cigarettes Market Size Forecast by Country
      9.2.1 U.S.
      9.2.2 Canada
   9.3 Basis Point Share (BPS) Analysis by Country
   9.4 Absolute $ Opportunity Assessment by Country
   9.5 Market Attractiveness Analysis by Country
   9.6 North America Light Cigarettes Market Size Forecast by Type
      9.6.1 King Size
      9.6.2 Above 100’S
      9.6.3 Shorties
   9.7 Basis Point Share (BPS) Analysis by Type 
   9.8 Absolute $ Opportunity Assessment by Type 
   9.9 Market Attractiveness Analysis by Type
   9.10 North America Light Cigarettes Market Size Forecast by Applications
      9.10.1 Male Smokers
      9.10.2 Female Smokers
   9.11 Basis Point Share (BPS) Analysis by Applications 
   9.12 Absolute $ Opportunity Assessment by Applications 
   9.13 Market Attractiveness Analysis by Applications

Chapter 10 Europe Light Cigarettes Analysis and Forecast
   10.1 Introduction
   10.2 Europe Light Cigarettes Market Size Forecast by Country
      10.2.1 Germany
      10.2.2 France
      10.2.3 Italy
      10.2.4 U.K.
      10.2.5 Spain
      10.2.6 Russia
      10.2.7 Rest of Europe
   10.3 Basis Point Share (BPS) Analysis by Country
   10.4 Absolute $ Opportunity Assessment by Country
   10.5 Market Attractiveness Analysis by Country
   10.6 Europe Light Cigarettes Market Size Forecast by Type
      10.6.1 King Size
      10.6.2 Above 100’S
      10.6.3 Shorties
   10.7 Basis Point Share (BPS) Analysis by Type 
   10.8 Absolute $ Opportunity Assessment by Type 
   10.9 Market Attractiveness Analysis by Type
   10.10 Europe Light Cigarettes Market Size Forecast by Applications
      10.10.1 Male Smokers
      10.10.2 Female Smokers
   10.11 Basis Point Share (BPS) Analysis by Applications 
   10.12 Absolute $ Opportunity Assessment by Applications 
   10.13 Market Attractiveness Analysis by Applications

Chapter 11 Asia Pacific Light Cigarettes Analysis and Forecast
   11.1 Introduction
   11.2 Asia Pacific Light Cigarettes Market Size Forecast by Country
      11.2.1 China
      11.2.2 Japan
      11.2.3 South Korea
      11.2.4 India
      11.2.5 Australia
      11.2.6 South East Asia (SEA)
      11.2.7 Rest of Asia Pacific (APAC)
   11.3 Basis Point Share (BPS) Analysis by Country
   11.4 Absolute $ Opportunity Assessment by Country
   11.5 Market Attractiveness Analysis by Country
   11.6 Asia Pacific Light Cigarettes Market Size Forecast by Type
      11.6.1 King Size
      11.6.2 Above 100’S
      11.6.3 Shorties
   11.7 Basis Point Share (BPS) Analysis by Type 
   11.8 Absolute $ Opportunity Assessment by Type 
   11.9 Market Attractiveness Analysis by Type
   11.10 Asia Pacific Light Cigarettes Market Size Forecast by Applications
      11.10.1 Male Smokers
      11.10.2 Female Smokers
   11.11 Basis Point Share (BPS) Analysis by Applications 
   11.12 Absolute $ Opportunity Assessment by Applications 
   11.13 Market Attractiveness Analysis by Applications

Chapter 12 Latin America Light Cigarettes Analysis and Forecast
   12.1 Introduction
   12.2 Latin America Light Cigarettes Market Size Forecast by Country
      12.2.1 Brazil
      12.2.2 Mexico
      12.2.3 Rest of Latin America (LATAM)
   12.3 Basis Point Share (BPS) Analysis by Country
   12.4 Absolute $ Opportunity Assessment by Country
   12.5 Market Attractiveness Analysis by Country
   12.6 Latin America Light Cigarettes Market Size Forecast by Type
      12.6.1 King Size
      12.6.2 Above 100’S
      12.6.3 Shorties
   12.7 Basis Point Share (BPS) Analysis by Type 
   12.8 Absolute $ Opportunity Assessment by Type 
   12.9 Market Attractiveness Analysis by Type
   12.10 Latin America Light Cigarettes Market Size Forecast by Applications
      12.10.1 Male Smokers
      12.10.2 Female Smokers
   12.11 Basis Point Share (BPS) Analysis by Applications 
   12.12 Absolute $ Opportunity Assessment by Applications 
   12.13 Market Attractiveness Analysis by Applications

Chapter 13 Middle East & Africa (MEA) Light Cigarettes Analysis and Forecast
   13.1 Introduction
   13.2 Middle East & Africa (MEA) Light Cigarettes Market Size Forecast by Country
      13.2.1 Saudi Arabia
      13.2.2 South Africa
      13.2.3 UAE
      13.2.4 Rest of Middle East & Africa (MEA)
   13.3 Basis Point Share (BPS) Analysis by Country
   13.4 Absolute $ Opportunity Assessment by Country
   13.5 Market Attractiveness Analysis by Country
   13.6 Middle East & Africa (MEA) Light Cigarettes Market Size Forecast by Type
      13.6.1 King Size
      13.6.2 Above 100’S
      13.6.3 Shorties
   13.7 Basis Point Share (BPS) Analysis by Type 
   13.8 Absolute $ Opportunity Assessment by Type 
   13.9 Market Attractiveness Analysis by Type
   13.10 Middle East & Africa (MEA) Light Cigarettes Market Size Forecast by Applications
      13.10.1 Male Smokers
      13.10.2 Female Smokers
   13.11 Basis Point Share (BPS) Analysis by Applications 
   13.12 Absolute $ Opportunity Assessment by Applications 
   13.13 Market Attractiveness Analysis by Applications

Chapter 14 Competition Landscape 
   14.1 Light Cigarettes Market: Competitive Dashboard
   14.2 Global Light Cigarettes Market: Market Share Analysis, 2019
   14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      14.3.1 CHINA TOBACCO
      14.3.2 Altria Group
      14.3.3 British American Tobacco
      14.3.4 Japan Tabacco
      14.3.5 Imperial Tobacco Group
      14.3.6 KT&G
      14.3.7 Universal
      14.3.8 Alliance One International
      14.3.9 R.J. Reynolds
      14.3.10 PT Gudang Garam Tbk
      14.3.11 Donskoy Tabak
      14.3.12 Taiwan Tobacco & Liquor
      14.3.13 Thailand Tobacco Monopoly
Segments Covered in the Report
The global Light Cigarettes market has been segmented based on

By Types
  • King Size
  • Above 100’S
  • Shorties
By Applications
  • Male Smokers
  • Female Smokers
  • Asia Pacific
  • North America
  • Latin America
  • Europe
  • Middle East & Africa
Key Players
  • Altria Group
  • British American Tobacco
  • Japan Tabacco
  • Imperial Tobacco Group
  • KT&G
  • Universal
  • Alliance One International
  • R.J. Reynolds
  • PT Gudang Garam Tbk
  • Donskoy Tabak
  • Taiwan Tobacco & Liquor
  • Thailand Tobacco Monopoly

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