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Global E Book Reader Market by Type (E Ink Screen, LCD Screen), By Application (Organized Retail Store, Unorganized Retail Store, E-Commerce) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast To 2028

  • Report ID: CG-130
  • Author: Up Market Research
  • Rating: 5.0
  • Total Reviews: 91
  • No. Of Pages: 244
  • Format:
  • Pub. Date: 2021-03-01
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The global e-book reader market is expected to grow from USD 1.6 billion in 2018 to USD 2.4 billion by 2028, at a CAGR of 5.2% during the forecast period (2019 - 2028). The major factor driving this growth is the increase in demand for digitized books as a result of the rise in internet access and increasing smartphone penetration across developing countries such as India, China, and Brazil.

An e-book reader is a device that enables people to read digital versions of books. Readers are available in both LCD and E Ink screen formats, the latter enabling faster refresh rates with less battery drain. Most devices have an onscreen keyboard for entering text or notes while reading. They can also be used as small computers, which typically use either Android OS or iOS operating systems (OS).

The major difference between the two types of screens is how they capture light: LCDs reflect it off their display panels back towards your eye, whereas E Ink “paints” it onto paper-like glowing pixels so you see what you're reading without any glare from external sources. The most significant downside to this technology is its slow page refresh rates, but for the most part that's a tradeoff, people are willing to make so they can read even when there's no light.

On the basis of type, the e-book reader market is segmented into E Ink Screen and LCD Screen.

E-Ink Screen

E-ink screens are used in devices such as the Amazon Kindle, Barnes and Noble Nook, Sony Digital Paper DPT-S series (DPR-ST5000), Kobo eReader Touch Edition, or Pocketbook InkPad. E-ink screen displays use electrostatic technology to convert electricity into visible light without emitting any electromagnetic radiation themselves. The result is a display that can be read easily from almost any angle even with bright sunlight shining on it and has significant power-saving advantages over LCDs but suffers from slow refresh rates when displaying fast-moving images like video clips due to its resolution of just 800x600 pixels per inch.

LCD Screen

An LCD screen is a display technology in which images are created by the action of electric currents flowing through the liquid crystals. LCD screens use less power than other types of displays such as CRT, LED, or plasma and have been used for large-screen TVs since 2007. They also offer much higher resolution compared to eInk screens. However, they require backlighting from an external light source because their own light cannot produce color without adding heat to the device that would reduce battery life and cause discomfort with prolonged usage. This makes them unsuitable for daylight reading applications like ebook readers where sunlight can be utilized instead of electricity generated indoors at great expense - especially in countries suffering frequent energy shortages due to natural disasters or war.

On the basis of application, the global e-book reader market is segmented into Organized Retail Store, Unorganized Retail Store, and E-Commerce.

The application in an organized retail store is to showcase books and magazines so that consumers can buy the desired items. The e-book reader is used in a bookstore to browse and buy books. It identifies which book the customer wants by scanning the barcode or searching for it online, then shows descriptions of that specific title. The customer can also browse reviews from other customers who have read this book before they make their purchase decision. The application in an unorganized retail store is to sell books. The e-book reader functions as a point of sale system for the retailer, enabling it to complete transactions and generate reports on cash flow. Some systems allow retailers to manage inventory levels by checking how many copies are left in stock or what needs to be replenished based on customer demand. E-commerce is a transaction of goods or services over the internet. E-book readers are widely used in e-commerce because it makes reading easier and more entertaining as well as convenient for online shopping.

On the basis of region, the global e-book reader market is segmented into North America, Latin America, Europe, Asia-Pacific, and Middle East & Africa. North American region is the highest revenue generating market with a share of close to 31% in 2017 owing to the high adoption rate of e-book readers by organized retail stores in this region. The European region follows at a distant second position accounting for 27%, followed by Asia-Pacific (17%), Latin America (12%) and the Middle East & Africa regions respectively accounted for 11%.

The global e-book reader market is characterized by the presence of a few major vendors. These include Amazon, Kobo, and Barnes & Noble Inc., which together account for close to 83% in 2017. This dominance has been attributed to their low-cost hardware devices that are sold at a higher price than tablets or other handheld gadgets. The high adoption rates can be attributed to these lower prices as well as their intuitive user interface which does not require any technical expertise like coding or programming skills on behalf of the users since they do not need internet connectivity during use.

Growth Factors

The significant growth factors for the global e-book reader market are the rising demand for premium books and serialized content. The rise in investments by publishers in the digital marketing of their titles to attract readers also boosts the growth of this market. Apart from these, increasing penetration is another major factor that drives the growth of this market globally. Moreover, a decrease in production cost will help drive the expansion of this industry over time as well.


Up Market Research published a new report titled “E-Book Reader Market research report which is segmented by Types (E Ink Screen, LCD Screen), By Applications (Organized Retail Store, Unorganized Retail Store, E-Commerce), By Players/Companies Amazon, Rakuten Kobo, Barnes & Noble, Hanvon Technology, Onyx Book, PocketBook International, Aluratek, Bookeen, ECTACO, Ematic, Arta Tech, Wexler Flex”. As per the study, the market is expected to grow at a CAGR of XX% in the forecast period.

 

Report Scope

 
Report Attributes Report Details
Report Title E Book Reader Market Research Report
By Type E Ink Screen, LCD Screen
By Application Organized Retail Store, Unorganized Retail Store, E-Commerce
By Companies Amazon, Rakuten Kobo, Barnes & Noble, Hanvon Technology, Onyx Book, PocketBook International, Aluratek, Bookeen, ECTACO, Ematic, Arta Tech, Wexler Flex
Regions Covered North America, Europe, APAC, Latin America, MEA
Base Year 2020
Historical Year 2018 to 2019 (Data from 2010 can be provided as per availability)
Forecast Year 2028
Number of Pages 244
Number of Tables & Figures 171
Customization Available Yes, the report can be customized as per your need.
 

The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.


Global E Book Reader Industry Outlook
 

Global E Book Reader Market Report Segments:

The market is segmented by Type E Ink Screen, LCD Screen and By Application Organized Retail Store, Unorganized Retail Store, E-Commerce.

 

Some of the companies that are profiled in this report are:

  1. Amazon
  2. Rakuten Kobo
  3. Barnes & Noble
  4. Hanvon Technology
  5. Onyx Book
  6. PocketBook International
  7. Aluratek
  8. Bookeen
  9. ECTACO
  10. Ematic
  11. Arta Tech
  12. Wexler Flex
 

E Book Reader Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.

 

Key Benefits for Industry Participants & Stakeholders:

  • Industry drivers, restraints, and opportunities covered in the study
  • Neutral perspective on the market performance
  • Recent industry trends and developments
  • Competitive landscape & strategies of key players
  • Potential & niche segments and regions exhibiting promising growth covered
  • Historical, current, and projected market size, in terms of value
  • In-depth analysis of the E Book Reader Market
 

Overview of the regional outlook of the E Book Reader Market:

Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.


E Book Reader Market Overview
 

Highlights of The E Book Reader Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of E Book Reader Market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2028.
  5. Developments and trends in the market.
  6. By Type:

                1. E Ink Screen

                2. LCD Screen

       7. By Application:

                1. Organized Retail Store

                2. Unorganized Retail Store

                3. E-Commerce

  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.
 

We have studied the E Book Reader Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.

 

How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
  • Business Expansion Strategies
  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
  • Identifying Appropriate Advertising Appeals

E Book Reader Market Statistics
 

Reasons to Purchase the E Book Reader Market Report:

  • The report includes a plethora of information such as market dynamics scenario and opportunities during the forecast period
  • Segments and sub-segments include quantitative, qualitative, value (USD Million,) and volume (Units Million) data.
  • Regional, sub-regional, and country level data includes the demand and supply forces along with their influence on the market.
  • The competitive landscape comprises share of key players, new developments, and strategies in the last three years.
  • Comprehensive companies offering products, relevant financial information, recent developments, SWOT analysis, and strategies by these players.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 E Book Reader Market Overview
   4.1 Introduction 
      4.1.1 Market Taxonomy 
      4.1.2 Market Definition 
      4.1.3 Macro-Economic Factors Impacting the Market Growth 
   4.2 E Book Reader Market Dynamics 
      4.2.1 Market Drivers 
      4.2.2 Market Restraints 
      4.2.3 Market Opportunity 
   4.3 E Book Reader Market - Supply Chain Analysis 
      4.3.1 List of Key Suppliers 
      4.3.2 List of Key Distributors 
      4.3.3 List of Key Consumers 
   4.4 Key Forces Shaping the E Book Reader Market 
      4.4.1 Bargaining Power of Suppliers 
      4.4.2 Bargaining Power of Buyers 
      4.4.3 Threat of Substitution 
      4.4.4 Threat of New Entrants 
      4.4.5 Competitive Rivalry 
   4.5 Global E Book Reader Market Size & Forecast, 2018-2028 
      4.5.1 E Book Reader Market Size and Y-o-Y Growth 
      4.5.2 E Book Reader Market Absolute $ Opportunity 


Chapter 5 Global E Book Reader Market Analysis and Forecast by Type
   5.1 Introduction
      5.1.1 Key Market Trends & Growth Opportunities by Type
      5.1.2 Basis Point Share (BPS) Analysis by Type
      5.1.3 Absolute $ Opportunity Assessment by Type
   5.2 E Book Reader Market Size Forecast by Type
      5.2.1 E Ink Screen
      5.2.2 LCD Screen
   5.3 Market Attractiveness Analysis by Type

Chapter 6 Global E Book Reader Market Analysis and Forecast by Applications
   6.1 Introduction
      6.1.1 Key Market Trends & Growth Opportunities by Applications
      6.1.2 Basis Point Share (BPS) Analysis by Applications
      6.1.3 Absolute $ Opportunity Assessment by Applications
   6.2 E Book Reader Market Size Forecast by Applications
      6.2.1 Organized Retail Store
      6.2.2 Unorganized Retail Store
      6.2.3 E-Commerce
   6.3 Market Attractiveness Analysis by Applications

Chapter 7 Global E Book Reader Market Analysis and Forecast by Region
   7.1 Introduction
      7.1.1 Key Market Trends & Growth Opportunities by Region
      7.1.2 Basis Point Share (BPS) Analysis by Region
      7.1.3 Absolute $ Opportunity Assessment by Region
   7.2 E Book Reader Market Size Forecast by Region
      7.2.1 North America
      7.2.2 Europe
      7.2.3 Asia Pacific
      7.2.4 Latin America
      7.2.5 Middle East & Africa (MEA)
   7.3 Market Attractiveness Analysis by Region

Chapter 8 Coronavirus Disease (COVID-19) Impact 
   8.1 Introduction 
   8.2 Current & Future Impact Analysis 
   8.3 Economic Impact Analysis 
   8.4 Government Policies 
   8.5 Investment Scenario

Chapter 9 North America E Book Reader Analysis and Forecast
   9.1 Introduction
   9.2 North America E Book Reader Market Size Forecast by Country
      9.2.1 U.S.
      9.2.2 Canada
   9.3 Basis Point Share (BPS) Analysis by Country
   9.4 Absolute $ Opportunity Assessment by Country
   9.5 Market Attractiveness Analysis by Country
   9.6 North America E Book Reader Market Size Forecast by Type
      9.6.1 E Ink Screen
      9.6.2 LCD Screen
   9.7 Basis Point Share (BPS) Analysis by Type 
   9.8 Absolute $ Opportunity Assessment by Type 
   9.9 Market Attractiveness Analysis by Type
   9.10 North America E Book Reader Market Size Forecast by Applications
      9.10.1 Organized Retail Store
      9.10.2 Unorganized Retail Store
      9.10.3 E-Commerce
   9.11 Basis Point Share (BPS) Analysis by Applications 
   9.12 Absolute $ Opportunity Assessment by Applications 
   9.13 Market Attractiveness Analysis by Applications

Chapter 10 Europe E Book Reader Analysis and Forecast
   10.1 Introduction
   10.2 Europe E Book Reader Market Size Forecast by Country
      10.2.1 Germany
      10.2.2 France
      10.2.3 Italy
      10.2.4 U.K.
      10.2.5 Spain
      10.2.6 Russia
      10.2.7 Rest of Europe
   10.3 Basis Point Share (BPS) Analysis by Country
   10.4 Absolute $ Opportunity Assessment by Country
   10.5 Market Attractiveness Analysis by Country
   10.6 Europe E Book Reader Market Size Forecast by Type
      10.6.1 E Ink Screen
      10.6.2 LCD Screen
   10.7 Basis Point Share (BPS) Analysis by Type 
   10.8 Absolute $ Opportunity Assessment by Type 
   10.9 Market Attractiveness Analysis by Type
   10.10 Europe E Book Reader Market Size Forecast by Applications
      10.10.1 Organized Retail Store
      10.10.2 Unorganized Retail Store
      10.10.3 E-Commerce
   10.11 Basis Point Share (BPS) Analysis by Applications 
   10.12 Absolute $ Opportunity Assessment by Applications 
   10.13 Market Attractiveness Analysis by Applications

Chapter 11 Asia Pacific E Book Reader Analysis and Forecast
   11.1 Introduction
   11.2 Asia Pacific E Book Reader Market Size Forecast by Country
      11.2.1 China
      11.2.2 Japan
      11.2.3 South Korea
      11.2.4 India
      11.2.5 Australia
      11.2.6 South East Asia (SEA)
      11.2.7 Rest of Asia Pacific (APAC)
   11.3 Basis Point Share (BPS) Analysis by Country
   11.4 Absolute $ Opportunity Assessment by Country
   11.5 Market Attractiveness Analysis by Country
   11.6 Asia Pacific E Book Reader Market Size Forecast by Type
      11.6.1 E Ink Screen
      11.6.2 LCD Screen
   11.7 Basis Point Share (BPS) Analysis by Type 
   11.8 Absolute $ Opportunity Assessment by Type 
   11.9 Market Attractiveness Analysis by Type
   11.10 Asia Pacific E Book Reader Market Size Forecast by Applications
      11.10.1 Organized Retail Store
      11.10.2 Unorganized Retail Store
      11.10.3 E-Commerce
   11.11 Basis Point Share (BPS) Analysis by Applications 
   11.12 Absolute $ Opportunity Assessment by Applications 
   11.13 Market Attractiveness Analysis by Applications

Chapter 12 Latin America E Book Reader Analysis and Forecast
   12.1 Introduction
   12.2 Latin America E Book Reader Market Size Forecast by Country
      12.2.1 Brazil
      12.2.2 Mexico
      12.2.3 Rest of Latin America (LATAM)
   12.3 Basis Point Share (BPS) Analysis by Country
   12.4 Absolute $ Opportunity Assessment by Country
   12.5 Market Attractiveness Analysis by Country
   12.6 Latin America E Book Reader Market Size Forecast by Type
      12.6.1 E Ink Screen
      12.6.2 LCD Screen
   12.7 Basis Point Share (BPS) Analysis by Type 
   12.8 Absolute $ Opportunity Assessment by Type 
   12.9 Market Attractiveness Analysis by Type
   12.10 Latin America E Book Reader Market Size Forecast by Applications
      12.10.1 Organized Retail Store
      12.10.2 Unorganized Retail Store
      12.10.3 E-Commerce
   12.11 Basis Point Share (BPS) Analysis by Applications 
   12.12 Absolute $ Opportunity Assessment by Applications 
   12.13 Market Attractiveness Analysis by Applications

Chapter 13 Middle East & Africa (MEA) E Book Reader Analysis and Forecast
   13.1 Introduction
   13.2 Middle East & Africa (MEA) E Book Reader Market Size Forecast by Country
      13.2.1 Saudi Arabia
      13.2.2 South Africa
      13.2.3 UAE
      13.2.4 Rest of Middle East & Africa (MEA)
   13.3 Basis Point Share (BPS) Analysis by Country
   13.4 Absolute $ Opportunity Assessment by Country
   13.5 Market Attractiveness Analysis by Country
   13.6 Middle East & Africa (MEA) E Book Reader Market Size Forecast by Type
      13.6.1 E Ink Screen
      13.6.2 LCD Screen
   13.7 Basis Point Share (BPS) Analysis by Type 
   13.8 Absolute $ Opportunity Assessment by Type 
   13.9 Market Attractiveness Analysis by Type
   13.10 Middle East & Africa (MEA) E Book Reader Market Size Forecast by Applications
      13.10.1 Organized Retail Store
      13.10.2 Unorganized Retail Store
      13.10.3 E-Commerce
   13.11 Basis Point Share (BPS) Analysis by Applications 
   13.12 Absolute $ Opportunity Assessment by Applications 
   13.13 Market Attractiveness Analysis by Applications

Chapter 14 Competition Landscape 
   14.1 E Book Reader Market: Competitive Dashboard
   14.2 Global E Book Reader Market: Market Share Analysis, 2019
   14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      14.3.1 Amazon
      14.3.2 Rakuten Kobo
      14.3.3 Barnes & Noble
      14.3.4 Hanvon Technology
      14.3.5 Onyx Book
      14.3.6 PocketBook International
      14.3.7 Aluratek
      14.3.8 Bookeen
      14.3.9 ECTACO
      14.3.10 Ematic
      14.3.11 Arta Tech
      14.3.12 Wexler Flex
Segments Covered in the Report
The global E Book Reader market has been segmented based on

By Types
  • E Ink Screen
  • LCD Screen
By Applications
  • Organized Retail Store
  • Unorganized Retail Store
  • E-Commerce
Regions
  • Asia Pacific
  • North America
  • Latin America
  • Europe
  • Middle East & Africa
Key Players
  • Amazon
  • Rakuten Kobo
  • Barnes & Noble
  • Hanvon Technology
  • Onyx Book
  • PocketBook International
  • Aluratek
  • Bookeen
  • ECTACO
  • Ematic
  • Arta Tech
  • Wexler Flex

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