Global Carpet Cleaning Products Market by Application (Residential, Hotels & Restaurants), by Product (Spray, Liquid) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast To 2028

Summary of the Report

In 2018, the global carpet cleaning products market was worth USD 1.4 billion. It is projected to grow at a compound annual rate (CAGR of 4.5%) between 2019 and 2025. The forecast period will see a significant increase in demand for carpet cleaning products due to rising consumer awareness about hygiene and cleanliness. Carpet sales have increased due to the increasing popularity of these products, which has led to a wider market.

The market for cleaning products has seen a rise in carpet adoption, especially in the west. The steady growth in exports of Indian hand-made carpets is a sign of the times. Indian carpets are in high demand, especially in advanced countries. Countries such as the United States, Canada, Germany and other developed countries have a higher demand for carpet cleaners to maintain their floors. Due to their hectic lives, consumers are more inclined to save time, money, and effort cleaning the floors.

They are also used to prevent minor injuries like slipping and falling. This will drive their sales. This will increase the demand for cleaning products in residential areas. Consumers are encouraged to use green cleaning products that do not contain chemical ingredients due to rising environmental concerns.

Companies are now focusing on organic and natural cleaners that use sustainable manufacturing processes. This industry is expected to grow if it uses eco-friendly ingredients and has attractive packaging. Skyhawk Global Ltd. launched a natural, eco-friendly liquid carpet cleaner in June 2019. This is to reduce odor and prevent the recurrence or reoccurrence of stains. Carpet cleaners will be more popular due to macroeconomic factors like the growth of retail and office construction and home decor.

Product Insights

In 2018, the market for carpet cleaning products was dominated by the liquid segment, which accounted for 30.7% of all sales. This segment provides a range of carpet absorbents, including liquid cleaners. It is also known as dry cleaning. The liquid absorbs soil from carpets using mechanical agitation of the brush. This helps to clean through the material. You can either use the liquid cleaner with water, or apply it directly to the carpet. The soil is then dispersed and the liquid is then vacuumed up to absorb it. This liquid cleaner is very popular because of its ease-of-use and effectiveness.

From 2019 to 2025, the spray segment will grow at a 4.9% CAGR. The urban lifestyle and increasing demands for convenience has led to a shift in consumer preference to non-time-consuming products. Spray cleaners are becoming more popular, especially for residential purposes. This is because it doesn't require any expertise. To provide customers with the best products, key manufacturers are introducing newer carpet cleaners. Tescoplc.com launched a line of carpet and upholstery cleaners in March 2017.

Application Insights

In 2018, 47.2% of the market was dominated by restaurants and hotels. In 2018, 47.2% of the market was accounted for by restaurants and cafes in the U.S., Italy and India. This has led to a rise in carpet cleaning. The rising demand for luxury hotels has led to owners wanting to offer a high-end experience to their guests. Hotels and other hospitality companies are investing heavily in high-quality carpets to meet market demand.

From 2019 to 2025, the residential segment will see a 4.8% CAGR. The rising incidence of infectious bacteria in carpets is driving the increasing adoption of hygiene and home care products. Cleaning products are becoming more popular in the household sector. The key driver is likely to be an increase in disposable income and the busy lifestyles of consumers. In turn, this will increase the demand for carpet cleaning products over the next few years. Consumers prefer products that improve the scent of their homes and the surrounding environment.

Regional Insights

North America was the dominant market in 2018, accounting for 51.8% of the global market. The market has seen a rise in carpet usage, which has led to a wider range of cleaning products. A key driver of the market is the prominent trend of carpet flooring in the U.S. and Canada, which reflects a luxurious lifestyle and high disposable income. The demand for carpet cleaners, such as powder, liquid, or spray products, has increased due to rising awareness about the need to clean up after bacterial infestation.

From 2019 to 2025, the Asia Pacific market is expected to experience the fastest CAGR at 5.3%. The Asia Pacific region has seen a rise in infrastructure activities, which has fueled the hospitality sector, especially hotels and resorts. The region is experiencing a rise in luxury lifestyle products like carpets due to rapid urbanization and a growing population. This will positively impact market growth. In developing countries like India and China, there will be a rise in commercial construction and home and office decor spending. This is expected to increase demand for carpets.

Market Share Insights & Key Companies

Globally, the market is extremely competitive. BISSELL and Reckitt Benckiser Group plc are the top players in this market. Techtronic Industries Co. Ltd., The Clorox Company, Zep, Inc., Sprayway Inc., Tesco.com, and RUG DOCTOR, LLC. Cleancare Australia; Acdoco Ltd. To increase their product offerings, market players adopt strategies like mergers and acquisitions. Companies are also focusing on increasing their production capabilities and adopting new technologies to satisfy consumer demand. The following are some of the major players in the carpet cleaning market:

• BISSELL

• Reckitt Benckiser Group plc.

• Techtronic Industries Co. Ltd.

• Clorox Company

• Zep, Inc.

• Sprayway Inc.

• Tesco.com

• RUG DOCTOR, LLC.

• Acdoco Ltd.

• Cleancare Australia

Up Market Research published a new report titled “Carpet Cleaning Products Market research report which is segmented by Application (Residential, Hotels & Restaurants), by Product (Spray, Liquid), By Players/Companies Acdoco Ltd, BISSELL, Zep Inc, Techtronic Industries Co Ltd, Tescocom, Sprayway Inc, Reckitt Benckiser Group plc, RUG DOCTOR LLC, The Clorox Company, Cleancare Australia”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.

Report Scope

The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.

Global Carpet Cleaning Products Market Report Segments:

The market is segmented by Application (Residential, Hotels & Restaurants), by Product (Spray, Liquid).

Carpet Cleaning Products Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.

Key Benefits for Industry Participants & Stakeholders:

• Industry drivers, restraints, and opportunities covered in the study
• Neutral perspective on the market performance
• Recent industry trends and developments
• Competitive landscape & strategies of key players
• Potential & niche segments and regions exhibiting promising growth covered
• Historical, current, and projected market size, in terms of value
• In-depth analysis of the Carpet Cleaning Products Market

Overview of the regional outlook of the Carpet Cleaning Products Market:

Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.

Highlights of The Carpet Cleaning Products Market Report:

1. The market structure and projections for the coming years.
2. Drivers, restraints, opportunities, and current trends of Carpet Cleaning Products Market.
3. Historical data and forecast.
4. Estimations for the forecast period 2028.
5. Developments and trends in the market.

                1. Residential

                2. Hotels & Restaurants

                1. Spray

                2. Liquid

8. Market scenario by region, sub-region, and country.
9. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
10. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
11. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Carpet Cleaning Products Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.

How you may use our products:

• Correctly Positioning New Products
• Market Entry Strategies
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• Understanding Competition Scenario
• Product & Brand Management
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Reasons to Purchase the Carpet Cleaning Products Market Report:

• The report includes a plethora of information such as market dynamics scenario and opportunities during the forecast period
• Segments and sub-segments include quantitative, qualitative, value (USD Million,) and volume (Units Million) data.
• Regional, sub-regional, and country level data includes the demand and supply forces along with their influence on the market.
• The competitive landscape comprises share of key players, new developments, and strategies in the last three years.
• Comprehensive companies offering products, relevant financial information, recent developments, SWOT analysis, and strategies by these players.