Global prepared flour mix market was worth USD 23.8 billion in 2019. It is projected to grow at a compound annual rate (CAGR of 7.1%) between 2020 and 2027. Producers are focusing more on developing or producing flour mixes with natural or organic ingredients as a result of consumers shifting away from artificial sweeteners, preservatives and artificial ingredients.
Preparations of flour mixtures with natural and gluten-free ingredients are on the rise. Several players are investing in research to develop new flavors and improve the taste. Flour mix producers are focusing on ingredient and nutrition and willing to pay more for quality products.
The rapid growth of applications industries in the United States is expected to drive high growth in the U.S. prepared flour mix market. High production volumes are a key factor in the market's high consumption of wheat products. A strong wheat flour industry is expected to be one of the key growth drivers in the market.
The Food and Drug Administration, section 136.111, also specifies and regulates ingredients for making rolls, buns, and bread. Market players are required to use ingredients such as phosphate flour or combination flour, bromated flours, milk products, salt and coloring. These ingredients are essential for the production of prepared flour mixes.
Pre-made flour mixes are widely used in baking to reduce the time needed for preparation, improve texture and flavor, and increase shelf life. The rise in health concerns will drive consumers to prefer gluten-free products such as breads, cakes, and pastries.
The availability of healthy options in the industry, including fat-free, cholesterol free, and low-calorie bakery products, is expected to drive the market for prepared flour mix. The market will also benefit from the growing interest of consumers in whole grains and wheat-based breads rich in fiber and protein.
Bread mix dominated the market, accounting for over 51.0% of global revenue in 2019. Over the forecast period, natural ingredients with high nutritional values will drive the bread mix product demand. The demand for bread mix products is driven by the huge demand for bread base in pizza industries serving the global population.
Global bread mix sales are driven by the increasing per capita consumption bread products like pastries, breads, and rolls, among customers from distinguished demographics. This is due to the bread mixes' wide price range and ease of use. Customers looking for healthy and nutritious food options are attracted to the many product launches that have functional ingredient claims.
Batter mixtures are expected to see significant growth in the next years due to their widespread use in frying non-vegetarian and vegetarian food items. It also aids in quick and crispy browning. Batter mixes are expected to see a rise in demand as they can easily be enriched with organic and natural ingredients to improve their nutritional profile.
The market for pastry mix is forecast to grow 7.8% between 2020 and 2027 due to the rapid expansion of bakery industries in India and China. Market growth will also be driven by the constant innovation of pastry mixes due to growing demand for low-calorie and gluten-free products.
Bakery shops dominated the market, accounting for more than 67.0% global revenue share in 2019. This is due to countries like the U.S., Canada and the U.K. being the most number of bakery and manufacturer stores around the world. This will, in turn is expected to fuel industry growth over coming years.
Bakery shops have been accepting prepared flour mixes like batter, pastry, or bread. They are able to create crumb consistency and lessen the amount of flakes in pastries. Bakery shops will continue to increase their demand for these products. They prefer to use prepared flour mixes to reduce the amount of work required to make the final product and to limit the chance of making mistakes.
The market for ready-to-use flour mixes is expected to grow due to increased tourism and travel over the forecast period. The region is likely to see a rise in tourism from Asia Pacific countries such as China, India and Singapore. This will increase the demand for bakery products like bread and other related products. This will fuel regional demand for restaurant applications over the forecast period.
The revenue from household applications is expected to grow at a steady 6.0% CAGR. Preparing home-made yeast-raised breads using prepared flour mixtures is tedious, time-consuming, and inconvenient. This is why there has been a noticeable drop in bread baking and other products.
North America was the dominant market, accounting for over 31.0% of global revenue in 2019. It is expected that the emphasis will be placed on prepared flour mixes from countries like Mexico, Canada, and the U.S. due to strong technical engagement by key international and domestic players in developing product line.
The market share for 2019 was 34.0% in Europe, the Middle East and Africa regions. To attract healthy consumers, producers are constantly improving the quality of gluten-free flour-mix products like bread and pastry mixes. This will drive the market growth for prepared flour mixtures over the forecast period.
Industry outlook is expected to be boosted by increased competition from large firms and small bakery shops that are trying to capitalize on the rising nutritional eating habits of European countries like France, Germany, and the U.K. Natural additives can easily be added to flour products to improve their nutritional profile.
Key manufacturers are also involved in R&D to provide customized and premium solutions for a variety of baking applications. These initiatives are expected to improve industry trends. The main factors driving the shift in the market for prepared flour mix are rising disposable income and expansion of bakery outlets in emerging countries like India, China, Brazil, and Brazil.
Key developments have been occurring in the market for prepared flour mix. These include product innovation and portfolio expansion. Companies have taken the initiative to create strategies that will give them a competitive edge in the market. Companies are also trying to increase sales by investing, innovation, acquisition.
Due to the presence major companies involved with product manufacturing, the market for prepared flour mixtures is competitive. Companies have been able to increase their product range and improve the quality of their products through acquisitions and mergers. Companies can launch new products on the market to meet changing consumer trends. The market for prepared flour mixes includes the following players:
ADM
Lesaffre
Bakels
Puratos
Echema Technologies
Luscombe – Allied Mills
Intermix
Rich Foods Corporation
Nisshin Seifun Group
Grand Place Puratos
Yihai Kerry
NITTO FUJI INTERNATIONAL VIETNAM
Pondan Pangan Makmur
CJ Foods Milling Vietnam LLC
Tien Hung Joint Stock Company
Up Market Research published a new report titled “Prepared Flour Mixes Market research report which is segmented by Application (Household, Food Processing Industry, Bakery Shop), by Product (Bread Mix, Pastry Mix, Batter Mix), By Players/Companies Bakels, Echema Technologies, Intermix, CJ Foods Milling Vietnam LLC, ADM, Nisshin Seifun Group, Rich Foods Corporation, Pondan Pangan Makmur, NITTO FUJI INTERNATIONAL VIETNAM, Tien Hung Joint Stock Company, Puratos, Lesaffre, Grand Place Puratos, Yihai Kerry, Luscombe - Allied Mills”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.
Report Attributes | Report Details |
Report Title | Prepared Flour Mixes Market Research Report |
By Application | Household, Food Processing Industry, Bakery Shop |
By Product | Bread Mix, Pastry Mix, Batter Mix |
By Companies | Bakels, Echema Technologies, Intermix, CJ Foods Milling Vietnam LLC, ADM, Nisshin Seifun Group, Rich Foods Corporation, Pondan Pangan Makmur, NITTO FUJI INTERNATIONAL VIETNAM, Tien Hung Joint Stock Company, Puratos, Lesaffre, Grand Place Puratos, Yihai Kerry, Luscombe - Allied Mills |
Regions Covered | North America, Europe, APAC, Latin America, MEA |
Base Year | 2020 |
Historical Year | 2018 to 2019 (Data from 2010 can be provided as per availability) |
Forecast Year | 2028 |
Number of Pages | 234 |
Number of Tables & Figures | 164 |
Customization Available | Yes, the report can be customized as per your need. |
The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.
The market is segmented by Application (Household, Food Processing Industry, Bakery Shop), by Product (Bread Mix, Pastry Mix, Batter Mix).
Prepared Flour Mixes Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.
Key Benefits for Industry Participants & Stakeholders:
Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.
We have studied the Prepared Flour Mixes Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.
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