Global hand care market was worth USD 12.4 billion in 2018. It is expected to grow at a 4.5% CAGR from 2019-2025. This market is driven by the increasing demand for hand hygiene, consumers' increased interest in health and wellness, as well as an increase in health spending.
Reckitt Benckiser Plc and Hindustan Unilever, among others, have initiated initiatives in India to promote hand hygiene. Dettol and Lifebuoy, two of the most popular handwash brands in India, aimed to remind around 100 million people to wash their hands before eating with innovative ideas. These examples are helping to accelerate the market's growth by educating the public about hygiene.
Market growth will be supported by initiatives taken by FDA and WHO to educate people about hand hygiene and the harmful diseases that can result from it. People are also exposed to information via social media and online channels about healthy and clean lifestyles. These factors improve living standards and increase health expenditures, which in turn increases the appeal of the global market.
Market growth can be hindered by health risks associated with chemical ingredients such as allergies. These issues can be addressed in the future, as companies focus on product innovation, such as organic ingredients, antibacterial properties, and the addition of soothing scents. This will help to boost the global market.
Hand wash and hand sanitizer, which are essential products for hygiene, hold a greater share. Hand wash accounted for over 40% of the market and will continue to hold that position due to its basic hygiene feature and application in nearly every industry.
The highest projected CAGR for hand sanitizers is 4.8%. Because of its convenience and ease-of-use, this segment is growing in popularity. Manufacturers continue to focus on product development in order to make sanitizers more efficient and increase their market share. According to the U.S. Centers for Disease Control and Prevention, sanitizers containing more than 60% alcohol are most effective.
The largest market share in hand care was held by the hypermarket and supermarket distribution channels, which accounted for 39.2%. This channel is very popular because it offers the consumer the opportunity to scan the product before they buy, which influences their buying decision. It also allows them to choose from a variety of products and can be contacted by a store associate to help them select the right product.
However, the online market is expected to grow at a 4.9% CAGR over the forecast period. This market is driven by the rise in e-commerce penetration and smart devices such as tablets and mobile phones, and benefits such as easy payment options and discounts. Manufacturers are increasingly compelled to sell their products online to appeal to a wide consumer base by increasing demand for online shopping.
The largest market share in 2018, at 35.0%, was held by Asia Pacific. North America came in second. The APAC market is buoyant due to the growth of skincare products in countries like China, Hong Kong and South Korea. India holds a significant share of the global hand wash market. This is due to its high use of this product in comparison to other sanitizers. The major growth of this product is due to consumers preferring liquid washes to sanitizers on an everyday basis. This contributes to the acceleration of the global market.
The fastest-growing regional market is Middle East and Africa, with a CAGR at 5.1% during the forecast period. This region is susceptible to H1N1 virus disease, avian flu and Ebola virus diseases, which increases the need for hand sanitizers. These diseases are also common in Africa, making hand hygiene a must.
This industry is dominated mainly by major players like Unilever, Procter & Gamble, Johnson & Johnson Services, Inc., PHILOSOPHY, INC., Coty Inc., Beiersdorf, Lynx, Whealthfields Lohmann, and Jahwa.
Market strategies include product innovation, using organic and natural ingredients to develop products to avoid allergic reactions and other harmful chemicals' reactions, mergers and acquisitions, new product launches, and product innovations.
This report predicts revenue growth at all levels, including the country, regional and global. It also provides analysis of industry trends for each sub-segment from 2015 to 2025. Up Market Research has divided the global handcare market report by product type, distribution channel and region.
Product Type Outlook (Revenue, USD Billion, 2015 - 2025)
Beauty Products
Hand washing
Sanitizer
Distribution Channel Outlook (Revenue USD Billion, 2015-2025)
Online
Drugstore
Supermarket & Hypermarket
Specialty Stores
Regional Outlook (Revenue USD Billion, 2015-2025)
North America
U.S.
Europe
Germany
U.K.
Asia Pacific
China
India
Central & South America
Middle East & Africa
b. Global hand care market size was USD 12.9 billion in 2019, and is forecast to rise to USD 13.5 billion by 2020.
How is the growth of the hand care market?b. Global hand care market will grow at a compound annual rate of 4.5% between 2019 and 2025, reaching USD 16.9 billion in 2025.
Which segment had the largest market share in hand care?b. With a 34.9% share in 2019, Asia Pacific was the dominant market for hand care. This is due to rising consumer awareness about personal hygiene and booming markets for skincare products in countries like China, Hong Kong, South Korea, and South Korea.
What are the major players in the hand care market?b. Some of the key players in the handcare market are Unilever, Procter & Gamble, Johnson & Johnson Services, Inc., PHILOSOPHY, INC., Coty Inc., Beiersdorf, Lynx, Whealthfields Lohmann, and Jahwa.
What are the key factors that drive the hand care marketb. The market is driven by the increasing demand for hygiene and the desire of consumers to be healthy and well.
Up Market Research published a new report titled “Hand Care Market research report which is segmented by Distribution Channel (Specialty Store, Online, Drugstore, Hypermarket & Supermarket), by Product Type (Hand Wash, Beauty Product, Sanitizer), By Players/Companies mergers and acquisitions, use of organic and natural ingredients for product development to avoid allergies and harmful chemical’s reactions, new product launches, innovation to increase product efficiency”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.
Report Attributes | Report Details |
Report Title | Hand Care Market Research Report |
By Distribution Channel | Specialty Store, Online, Drugstore, Hypermarket & Supermarket |
By Product Type | Hand Wash, Beauty Product, Sanitizer |
By Companies | mergers and acquisitions, use of organic and natural ingredients for product development to avoid allergies and harmful chemical’s reactions, new product launches, innovation to increase product efficiency |
Regions Covered | North America, Europe, APAC, Latin America, MEA |
Base Year | 2020 |
Historical Year | 2018 to 2019 (Data from 2010 can be provided as per availability) |
Forecast Year | 2028 |
Number of Pages | 209 |
Number of Tables & Figures | 147 |
Customization Available | Yes, the report can be customized as per your need. |
The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.
The market is segmented by Distribution Channel (Specialty Store, Online, Drugstore, Hypermarket & Supermarket), by Product Type (Hand Wash, Beauty Product, Sanitizer).
Hand Care Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.
Key Benefits for Industry Participants & Stakeholders:
Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.
We have studied the Hand Care Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.
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