Global Stoma Care Market by Application (Urostomy, Ileostomy, Colostomy), by Product (Open Bags, Closed Bags, One-piece Bags, Two-piece Bags) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast To 2028

Summary of the Report

Global stoma market value was USD 487.7 Million in 2020. It is expected to grow at a 6.6% compound annual growth rate (CAGR), between 2021 and 2028. The market is driven by increasing cases of bladder cancer and colorectal cancer, Inflammatory Bowel Diseases (IBD), advanced technology adoption and growing awareness about stoma products. The market will be influenced by the growing number of young people who will likely increase the demand for accessories and stoma products over the forecast period. The market was affected by the COVID-19 pandemic.

Many ostomy procedures were delayed by the sudden onset of COVID-19, which has caused a slight drop in demand for stoma products. Due to the COVID-19 pandemic, hospitals were faced with a surge in patients. This overburdened the emergency rooms (EDs), intermediate and intensive care units as well as ICUs. Many ostomy procedures were delayed, which had a negative impact on market care. This has had the greatest impact in Europe, particularly in the U.K. & Italy. COVID-19 has led to a significant increase in the number of stoma products needed for homecare, as patients increasingly opt for home care. This will continue to drive the steady growth of this market.

Diverse nonprofit organizations and private actors are taking various initiatives to increase awareness about stoma care worldwide. Each year, the European Ostomy Association organizes World Ostomy Day. This event aims to improve the rehabilitation of ostomates around the world by bringing them together. Many associations host activities to increase awareness. These include educational programs, support meetings and electronic information networks.

Coloplast, a market leader, has been involved in several global projects to raise awareness about ostomy. To raise awareness and improve the quality of ostomy care, the company published Ostomy Life Review. This review includes guidelines that can be used to ensure patient care is efficient, including minimizing leakage risk. Coloplast supports WOD by awarding members of the International Ostomy Association, (IOA), who share their experiences with stoma patients. This inspires them to live a high-quality life. These initiatives will streamline the management and administration of ostomy care. The development of appropriate reimbursement policies and favorable policy frameworks will increase awareness and encourage investments in R&D to produce technologically advanced products for ostomy care. This will in turn drive the market.

The growing number of geriatrics is another reason that will likely boost the market for stoma products over the forecast period. The World Health Organization predicts that the global 65-plus population will grow by 16.0% between 2000 and 2050, compared to 7.00% in 2000. Most people with an ostomy have been diagnosed after the age 50. The National Centre for Biotechnology Information reports that patients over 70 have more permanent ostomy procedures. They also tend to be older and require longer hospital stays. This will increase the sales of the products.

North America has the highest rate of colorectal and bladder cancers. There is a greater demand for ostomy products due to the increasing risk of colorectal cancer and bladder cancer. The American Cancer Society (ACS), reported that the U.S. had 101,420 colorectal cancer cases in 2019. The growing number of colorectal cases and aging population will drive demand for stoma products.

Product Insights

The others segment was the dominant market segment in 2020 and had the largest revenue share at 34.7%. This segment is expected to grow at a significant rate during the forecast period. Other products include stoma masks, stoma cap/plugs and convex wafers/bags. Barrier rings and paste are also included in the others segment. These are essential for stoma care. They prevent leakage, odor and skin rashes. The main factors behind this segment are an increase in stoma operations as well as the number of Ostomies.

Over the forecast period, the segment of open/drainable bags is expected to experience the highest growth rate. These bags are used to collect waste from the body. This segment is driven by two factors: more accessibility and lower cost. Open bags have been used more frequently due to the increased incidence of bladder cancer, urinary incontinence and spinal cord injuries.

Application Insights

The market was dominated by the colostomy market segment, which held 45.9% of the total revenue in 2020. This segment is driven by the large number of colon cancer cases and the elderly population. According to an American Cancer Society report, there were 101,420 new cases of colon cancer and 44.180 new rectal cancer cases in the U.S. in 2019. Accordingly, the demand for colostomy bags will rise in the future.

Due to an increase in Inflammatory Bowel Diseases, such as Crohn’s disease and ulcerative collitis (IBDs), the fastest growth rate for the ileostomy segment will be 7.2%. The 2019 Crohn's Colitis Foundation report estimates that approximately 1.6 million Americans have IBD. Additionally, 70,000 new cases of IBD are diagnosed each year. According to the WHO 2016 report, the global prevalences of colostomies and ileostomies and urostomies were 43.0% and 41.0% respectively. This is expected to increase the segment's growth over the forecast period.

End-use Insights

The market's largest revenue share was 45.4% for home care settings in 2020. This segment will be driven by the rising demand for Home Healthcare over the forecast period. The homecare setting provides ongoing care for the stoma by nurses who are trained. This provides the proper care for a patient which reduces the likelihood of ostomy complications and emergency visits to hospitals. Home healthcare's patient-centric approach is expected to be a major driver of the market during the forecast period. Home healthcare services that provide stoma care typically include maintaining a healthy stoma, changing and emptying the stoma bags and other common tasks.

Home care settings are expected to grow at the fastest pace over the forecast period. Hospitals are less attractive for stoma treatment due to the COVID-19 epidemic's declining rates. Due to the long wait times and high costs, hospital admissions are less popular. A colostomy procedure for people without insurance can cost between USD 20,000 and USD 60,000 depending on where they are located, the case, and what hospital they are at. These high admission fees will likely reduce demand for hospital care over the forecast period.

Regional Insights

Europe was the dominant market for stomacare and held the largest revenue share at 47.2% in 2020. This region is expected to experience significant growth during the forecast period. The market is expected to grow in Europe due to factors such as the increase in stoma sufferers from Crohn's disease or ulcerative colitis (IBD) during the forecast period. About 731,000 people in Europe have an ostomy. According to NCBI IBD is Crohn's disease (or ulcerative colitis) and its prevalence in Europe is on the rise. The Journal of Crohn's and Colitis reports that the prevalence of Crohn's disease and ulcerative colitis in Europe is on the rise. IBD affects 0.3% of Europe's population. The U.K. had the highest IBD incidence, with the lowest in southern and eastern Europe. Market growth is being driven by the rising incidence of IBD in Europe.

The market in Asia Pacific is expected to experience lucrative growth over the forecast period. Many nursing centers in the region organize a variety of programs to increase awareness among patients with ostomy. Asia and South Pacific Ostomy Associations (ASPOA) organize a world ostomy Day every year. This day aims to raise awareness and improve rehabilitation of ostomates through bringing their hopes and needs to the public and the international community. Seminars, education programs, support meetings, demonstrations, electronic information networks and magazine announcements are some of the activities that promote awareness. This is how increasing awareness among consumers can boost market growth in the region.

Market Share Insights & Key Companies

The key players in the market are involved in launching new products, mergers and acquisitions, partnerships and other strategies to increase their market share. Coloplast Corp. added SenSura Mio Concave in April 2018. This has allowed the company to expand its customer base. Hollister Incorporated was awarded Novation's NOVAKIDSTM Novation’s Pediatric Supply Chain Program's Signed Supplier contract in April 2016. This contract allows Hollister Incorporated to supply ostomy products, educational materials, and support services to hospitalized children in the U.S. This contract has allowed the company to expand its customer base. The following are some of the most prominent players in the stoma market:

• Coloplast

• B. Braun Melsungen AG

• Hollister Incorporated

• ConvaTec Inc.

• Salts Healthcare

• Welland Medical Limited

Up Market Research published a new report titled “Stoma Care Market research report which is segmented by Application (Urostomy, Ileostomy, Colostomy), by Product (Open Bags, Closed Bags, One-piece Bags, Two-piece Bags), By Players/Companies Hollister Incorporated, Coloplast, Salts Healthcare, ConvaTec Inc, Welland Medical Limited, B Braun Melsungen AG”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.

Report Scope

The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.

Global Stoma Care Market Report Segments:

The market is segmented by Application (Urostomy, Ileostomy, Colostomy), by Product (Open Bags, Closed Bags, One-piece Bags, Two-piece Bags).

Stoma Care Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.

Key Benefits for Industry Participants & Stakeholders:

• Industry drivers, restraints, and opportunities covered in the study
• Neutral perspective on the market performance
• Recent industry trends and developments
• Competitive landscape & strategies of key players
• Potential & niche segments and regions exhibiting promising growth covered
• Historical, current, and projected market size, in terms of value
• In-depth analysis of the Stoma Care Market

Overview of the regional outlook of the Stoma Care Market:

Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.

Highlights of The Stoma Care Market Report:

1. The market structure and projections for the coming years.
2. Drivers, restraints, opportunities, and current trends of Stoma Care Market.
3. Historical data and forecast.
4. Estimations for the forecast period 2028.
5. Developments and trends in the market.

                1. Urostomy

                2. Ileostomy

                3. Colostomy

                1. Open Bags

                2. Closed Bags

                3. One-piece Bags

                4. Two-piece Bags

8. Market scenario by region, sub-region, and country.
9. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
10. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
11. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Stoma Care Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.

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Reasons to Purchase the Stoma Care Market Report:

• The report includes a plethora of information such as market dynamics scenario and opportunities during the forecast period
• Segments and sub-segments include quantitative, qualitative, value (USD Million,) and volume (Units Million) data.
• Regional, sub-regional, and country level data includes the demand and supply forces along with their influence on the market.
• The competitive landscape comprises share of key players, new developments, and strategies in the last three years.
• Comprehensive companies offering products, relevant financial information, recent developments, SWOT analysis, and strategies by these players.