Global Poultry Diagnostics Market by Test Types (PCR, ELISA), by Disease Type (Newcastle Disease, Avian Salmonellosis, Avian Influenza) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast To 2028

Industry Insights

In 2016, the global poultry diagnostic market was valued at USD 388.1 millions. The significant growth of the global poultry diagnostic market is due to increasing disease outbreaks like Avian Influenza.

The main reason for the rapid growth in the market for poultry diagnostics is the outbreak of poultry disease. The global trade in layers, turkeys, broilers, and waterfowl is being affected by these infections in flocks. Farmers are now more aware of these diseases and have made continuous efforts to raise awareness. These diseases can be caused by a variety of bacteria, viruses, protozoon and other pathogens as well as environmental stress and nutritional deficiencies.

The growth of information portals for animal health in developed countries is expected to drive the market over the forecast period. The Internet can transfer information from veterinary centers to other researchers and clinicians.

This integration will promote continuous development of changes in the pervasiveness of ailment. This allows for ongoing communication that aids the owner to recall preventive diagnosis, consistent vaccination, type and amount of vaccines to give, medication refills and dietary information.

The market is expected to grow due to the increasing number of government initiatives that promote animal health products. The UN Department of Economic and Social Affairs estimates that the global population stands at 7.3 billion and will reach 9.7 billion by 2050.

According to the International Fund for Agricultural Development, 795 million people worldwide are either undernourished or severely malnourished. These statistics show the importance of large-scale adoption of livestock and birds to ensure food security.

Test Type Insights

Based on test types, the market has been divided into ELISA, PCR and other tests. The ELISA plays a significant role in the market for poultry diagnostics. The ELISA test is used to diagnose avian influenza in different regions. The ELISA test is more accurate, cheaper, and offers greater sensitivity and specificity. These factors have contributed to the large number of ELISA test.

PCR-based tests were more popular than ELISA tests and had a greater share of 30.0% in 2016. These tests are used primarily for Mycoplasma infections and Newcastle, as well as other types of influenza. There are also other tests that can be used, including microbiological and serological tests.

Disease Type Insights

Avian Influenza dominated the market in 2016, with a more than 24.0% share. The large share was due to frequent bird flu outbreaks in Africa and Southeast Asia.

Low pathogenic infections in domestic birds can cause respiratory disease, decreased egg production, and subclinical infection. Domestic flocks may be infected by the high pathogenic (HPAI), form in rare cases. High pathogenic forms can cause systemic infections and death.

The forecast period will see the growth of other diseases, including rare and emerging diseases and many emerging infections. Poult enteritis (PEMS), ALV-J virus and poult intestinal disease (PLV-J) are some of the new poultry diseases that are being studied by veterinary diagnostics products developers. These rare infections were easily detected thanks to the availability of advanced diagnostic tools.

Avian Salmonellosis has been identified as the most common bacteria that causes disease in this vertical. Salmonella infections can cause diseases such as paratyphoid and Pullorum disease. Most commonly, Salmonella infections are found in poultry and turkey.

Regional Insights

North America was the largest global poultry diagnostic market, accounting for more than 35.0% of its total share in 2016. This is due to the advanced infrastructure for animal health, large distribution network, presence multinational players, and growing awareness among farmers.

Asia Pacific, on the other hand is expected to grow at a lucrative CAGR of 10.9% during the forecast period. The region's growth is expected to be boosted by recent bird flu outbreaks in Southeast Asian nations, the developing economies, and the availability of advanced products in this area.

Market Share in Poultry Diagnostics

The market is highly concentrated with the top three to four players holding major shares. This market is home to many local companies. With the offline and online sales of poultry diagnostic products, companies are expanding their geographic reach. Strategic collaborations and new product launches are key to sustainable strategies. These products will be in high demand due to technological advances and government support.

The major players in the poultry diagnostics market are Zoetis, QIAGEN, IDvet, BioChekSmart Veterinary Diagnostics, Bioneer Corporation, Thermo Fisher Scientific Inc., Biogenetics Biotechnology Co., Biogenetics Biotechnology company, MEGACOR Diagnostik GmbH, IDEXX Laboratories, Inc., FinTech, LTD.

These players have taken key strategic initiatives such as mergers and acquisitions, product launches, and expansion. In August 2015, KL Products, Inc., a world leader in automated poultry hatchery technology, was acquired by the company. This acquisition enabled a company to be a leader in poultry technology.

The Report Covers Certain Segments

This report predicts revenue growth at the global, regional and country levels. It also provides analysis of industry trends in each sub-segment from 2014 to 2025. Up Market Research segmented the global poultry diagnostics industry report by test type, disease type and region for this study.

• Test Type Outlook (Revenue USD Million; 2014-2025)

  • ELISA

  • PCR

  • Other

• The outlook for disease types (Revenue, USD million; 2014-2025)

  • Avian Salmonellosis

  • Avian Influenza

  • Newcastle Disease

  • Avian Mycoplasmosis

  • Infectious Bronchitis

  • Infectious bursal disease

  • Avian Pasteurellosis

  • Avian Encephalomyelitis

  • Avian Reovirus

  • Chicken Anemia

  • Other diseases

• Regional Outlook (Revenue USD Million; 2014-2025)

  • North America

  • Europe

  • Asia Pacific

  • Latin America

  • MEA

Up Market Research published a new report titled “Poultry Diagnostics Market research report which is segmented by Test Types (PCR, ELISA), by Disease Type (Newcastle Disease, Avian Salmonellosis, Avian Influenza), By Players/Companies Thermo Fisher Scientific Inc, Biogenetics Biotechnology Company, LTD, Zoetis, MEGACOR Diagnostik GmbH, IDEXX Laboratories, Bioneer Corporation, FinTech, BioChek Smart Veterinary Diagnostics, QIAGEN, Inc, IDvet”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.

Report Scope

The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.

Global Poultry Diagnostics Market Report Segments:

The market is segmented by Test Types (PCR, ELISA), by Disease Type (Newcastle Disease, Avian Salmonellosis, Avian Influenza).

Poultry Diagnostics Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.

Key Benefits for Industry Participants & Stakeholders:

• Industry drivers, restraints, and opportunities covered in the study
• Neutral perspective on the market performance
• Recent industry trends and developments
• Competitive landscape & strategies of key players
• Potential & niche segments and regions exhibiting promising growth covered
• Historical, current, and projected market size, in terms of value
• In-depth analysis of the Poultry Diagnostics Market

Overview of the regional outlook of the Poultry Diagnostics Market:

Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.

Highlights of The Poultry Diagnostics Market Report:

1. The market structure and projections for the coming years.
2. Drivers, restraints, opportunities, and current trends of Poultry Diagnostics Market.
3. Historical data and forecast.
4. Estimations for the forecast period 2028.
5. Developments and trends in the market.

                1. PCR

                2. ELISA

                1. Newcastle Disease

                2. Avian Salmonellosis

                3. Avian Influenza

8. Market scenario by region, sub-region, and country.
9. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
10. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
11. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Poultry Diagnostics Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.

How you may use our products:

• Correctly Positioning New Products
• Market Entry Strategies
• Business Expansion Strategies
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Reasons to Purchase the Poultry Diagnostics Market Report:

• The report includes a plethora of information such as market dynamics scenario and opportunities during the forecast period
• Segments and sub-segments include quantitative, qualitative, value (USD Million,) and volume (Units Million) data.
• Regional, sub-regional, and country level data includes the demand and supply forces along with their influence on the market.
• The competitive landscape comprises share of key players, new developments, and strategies in the last three years.
• Comprehensive companies offering products, relevant financial information, recent developments, SWOT analysis, and strategies by these players.