Global paint protection film market was worth USD 297.15 millions in 2020. It is projected to grow at a compound annual rate (CAGR of 5.4%) between 2021 and 2028. Product demand will rise due to the expanding application range of the product as well as the development of high performance films. In the future, technological innovations that offer environmentally friendly products are expected to drive the market. The key determinant of paint protection films (PPFs) demand is expected to be product variation in terms of performance and quality to resist stains and abrasions and scratches. The market will be driven by the development of new technologies that produce longer-lasting films that are more resistant to adverse atmospheric conditions.
Consumers are likely to be drawn to technological advancements in film technology, including color variations and superior adhesiveness. North America's automotive and transportation films held a significant market share. Most of the demand came from the U.S. ceramic coated technologies. Because of their superior resistance to scratches and abrasions these technologies will likely be used as an alternative to PPFs. This could negatively impact the market growth.
PPFs' low cost is expected to give them a competitive edge over the next few years. Because these films can be installed for a longer time, market players invest in R&D. Producers' efforts to produce flexible films that can be applied to unique shapes and compatible with different qualities of paints on surfaces are expected to create growth opportunities for this market.
Manufacturers must select the right raw materials to produce PPFs that meet industry standards. This will likely boost market growth by making these products available online. Market growth can also be boosted by the initiatives of industry players to offer installation services through company service stations or third-party installers.
In 2020, the automotive and transportation sector was responsible for 72% of the total revenue. It is expected to maintain its dominance in the future. The market has seen rapid industrialization and a rising demand for commercial and passenger vehicles. This has fueled its growth. The segment's growth will be supported by increasing awareness regarding vehicle maintenance.
Due to the increasing use of air transport and the growing defense practices of many countries, the aerospace & defense sector is expected to experience the fastest CAGR at 7.8% over the forecast period. The product demand will be boosted by the rapidly expanding aircraft manufacturing segment where PPFs are used to protect vessels from corrosion and oxidation.
Paint protection products are being sought out by consumers around the world to protect their electronic gadgets. This includes computers, tablets, smartphones, TV sets, refrigerators, and laptops. The demand for products in the electrical and electronics segment is expected to rise due to rising living standards and increased demand for small electronic devices.
Market growth is expected to be driven by the rising demand from the construction, energy and medical device industries. It is also used in marine applications such as offshore oil production, maritime safety, security, deep-sea exploration and offshore wind energy. The demand for PPFs in marine applications is expected to rise. They provide protection against ultraviolet rays, wear, toxic airborne pollutants and scratches on ships, boats, and yachts.
Other segments include applications such as construction and turbines. This segment is a less well-known market, but it will grow significantly over the forecast period. This product is used to protect painted surfaces from damage by elements such as sand gravel, slurry, or debris.
Asia Pacific was the region with the highest revenue share, at 36%, in 2020. It is expected to grow further at the fastest CAGR between 2021 and 2028. The region has high levels of automotive production and consumption. The region's increasing transportation activities, low labor costs, availability of raw materials and high demand have all attracted vehicle producers to build new facilities there, which has triggered the product demand. Due to an increase in vehicle sales and an increasing number of aging vehicles, North American product demand is expected to grow at a 4.6% CAGR. Additionally, favorable government regulations and the maturing manufacturing sector will support regional market growth over the next few years.
Europe was also responsible for a large revenue share in the past due to its high production volumes of passenger cars and aircraft. The region's market will grow further because of the increasing defense budgets of countries like France, Germany, and the U.K., as well as rising demand from electronics. Multinational companies in the automotive, aerospace and construction industries are encouraged to invest in Brazil and Mexico by encouraging international trade policies and supporting government regulations. The growth of the region's market is also being spurred by the expansion of foreign direct investments (FDI), in Central and South America.
Due to high product volumes and the variety of products offered by many local and multinational players, this market is extremely competitive. Market players often resort to acquisitions, mergers, and joint ventures to lower overall product costs and remain competitive in a highly competitive market. To ensure a steady supply of raw materials and ease of installation, many industry players form partnerships with third party installers and suppliers.
Manufacturers want to maximize business growth and market share through various strategies such as joint ventures, integration by acquisition, new product development, promotion and R&D investment.
The majority of these manufacturers also produce protective films made from Thermoplastic Polyurethanes (TPU), which are well-received by end-user industries such as aerospace and automotive. These companies offer standard products that are consistent in quality and can be used for a variety of applications.
3M Company, for example, opened installation centers around the world that have the right tools to install films on vehicles. To expand its service business, the company acquired many service stations. The following companies are prominent players in the global market for paint protection films:
KDX Composite Material
3M Company
Eastman Chemical Company
Premier Protective Films International
Renolit
SWM, Inc.
XPEL, Inc.
Avery Dennison Corp.
Up Market Research published a new report titled “Paint Protection Film Market research report which is segmented by Application (Aerospace & Defense, Automotive & Transportation), By Players/Companies Inc; Eastman Chemical Company; Avery Dennison Corporation; SWM, Inc; Premier Protective Films International; Saint-Gobain SA; and Renolit, KDX Composite Material; 3M Company; XPEL”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.
Report Attributes | Report Details |
Report Title | Paint Protection Film Market Research Report |
By Application | Aerospace & Defense, Automotive & Transportation |
By Companies | Inc; Eastman Chemical Company; Avery Dennison Corporation; SWM, Inc; Premier Protective Films International; Saint-Gobain SA; and Renolit, KDX Composite Material; 3M Company; XPEL |
Regions Covered | North America, Europe, APAC, Latin America, MEA |
Base Year | 2020 |
Historical Year | 2018 to 2019 (Data from 2010 can be provided as per availability) |
Forecast Year | 2028 |
Number of Pages | 206 |
Number of Tables & Figures | 145 |
Customization Available | Yes, the report can be customized as per your need. |
The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.
The market is segmented by Application (Aerospace & Defense, Automotive & Transportation).
Paint Protection Film Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.
Key Benefits for Industry Participants & Stakeholders:
Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.
We have studied the Paint Protection Film Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.
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