Global Nightwear Market by Type (Pyjamas, Nightdress, Nightcap, Others), By Application (Men, Women, Kids) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast To 2028
The Global Nightwear Market size is expected to grow at a CAGR of 3.4% during the forecast period, reaching $14.6 billion by 2028. The growth in this segment can be attributed to factors such as an increase in disposable income, growing demand for comfort and convenience among consumers, a rise in women empowerment, and increasing awareness about sleep disorders.
Nightwear is a term to refer to any garment worn by someone at night. Nightwear may be used for sleeping, or some people wear it during the day too when they are relaxing in bed reading books or watching TV programmes. The range of garments worn while asleep has varied over time with different regions around the world having their own style of dressing up in them.
On the basis of Types, the market is segmented into Pyjamas, Nightdress, Nightcap and Others.
Pyjamas:
Pyjamas are loose, typically one-piece garments. They comprise an upper garment (a bodysuit) and a lower garment (pants). The pyjama first became popular in late 18th century India among the British East India Company officers who pioneered its manufacture there for export to Britain. In many cultures, men may wear them as loungewear when at home; women often wear them around the house or under clothing such as skirts or dresses during slightly cooler weather.
Nightdress:
A nightdress is a garment designed to be worn at bedtime. They are often loose-fitting, with long sleeves and an open neckline or collar. Nightwear is the clothing worn to bed for protection from cold and warmth.
Nightcap:
Nightcap is a type of cap, usually worn as the last piece to one's nighttime attire. It can also refer to an alcoholic drink taken before sleeping. The most common form of nightcaps are cravats and bowler hats, but they have been made in many different styles throughout history. In addition to dressing up like gentlemen for cocktails at home or at formal establishments such as restaurants or clubs, nightcaps were practical garments from their inception; they not only helped men maintain warmth outdoors when out late (or indoors during cold spells) but also served functions such as blocking light while reading bedtime stories by candlelight and shielding clothes comforters on beds against morning dew that would otherwise make them damp and uncomfortable for the wearer.
On the basis of Application, the market is segmented into Men, Women and Kids. Men are the largest application segment (38% of the total market) followed by Women (33%) and kids.
On the basis of Region, the market is segmented into North America, Latin America, Europe and the Asia Pacific. The North American market is expected to account for the largest share of the market and is projected to continue its dominance with a higher growth rate than other regions. The demand for nightwear products has been driven by advanced lifestyle, changing consumer preferences and demand from millennials as well as increased disposable income levels.
The European market is expected to show the second-highest CAGR of all regions. Factors driving this include changing lifestyles and increased demand for wellness products, which is reflected in the increase in popularity of pyjamas as well as sleepwear such as nightgowns.
Growth Factors For The Global Nightwear Market:
One of the major factors driving growth in the global nightwear market is a preference for comfort. In recent years, consumers have been shifting focus from looking trendy to caring more about their physical well-being and overall health, resulting in an increased demand for sleep clothing that can be worn both during the day and at nighttime.
Additionally, people are turning to lifestyle changes such as eating healthy foods or exercising frequently which make them want accessories like pyjamas that help keep them comfortable throughout the whole day. Another factor propelling growth could be increasing urbanization worldwide due to rapid expansion of cities leading to changing lifestyles with less time spent outdoors; this has led many households to opt for casual nightclothes over traditional pyjamas because they feel more natural and modern while also being functional.
Up Market Research published a new report titled “Nightwear Market research report which is segmented by Types (Pyjamas, Nightdress, Nightcap, Others), By Applications (Men, Women, Kids), By Players/Companies Adidas, Alfani, Calvin Klein, Champion, Emporio Armani, ExOfficio, Fruit of the Loom, Hanes, Jockey, L.L.Bean, Patagonia, SmartWool, Under Armour”.
Report Scope
Report Attributes | Report Details |
Report Title | Nightwear Market Research Report |
By Type | Pyjamas, Nightdress, Nightcap, Others |
By Application | Men, Women, Kids |
By Companies | Adidas, Alfani, Calvin Klein, Champion, Emporio Armani, ExOfficio, Fruit of the Loom, Hanes, Jockey, L.L.Bean, Patagonia, SmartWool, Under Armour |
Regions Covered | North America, Europe, APAC, Latin America, MEA |
Base Year | 2020 |
Historical Year | 2018 to 2019 (Data from 2010 can be provided as per availability) |
Forecast Year | 2028 |
Number of Pages | 210 |
Number of Tables & Figures | 147 |
Customization Available | Yes, the report can be customized as per your need. |
The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.
Global Nightwear Market Report Segments:
The market is segmented by Type Pyjamas, Nightdress, Nightcap, Others and By Application Men, Women, Kids.
Some of the companies that are profiled in this report are:
- Adidas
- Alfani
- Calvin Klein
- Champion
- Emporio Armani
- ExOfficio
- Fruit of the Loom
- Hanes
- Jockey
- L.L.Bean
- Patagonia
- SmartWool
- Under Armour
Nightwear Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.
Key Benefits for Industry Participants & Stakeholders:
- Industry drivers, restraints, and opportunities covered in the study
- Neutral perspective on the market performance
- Recent industry trends and developments
- Competitive landscape & strategies of key players
- Potential & niche segments and regions exhibiting promising growth covered
- Historical, current, and projected market size, in terms of value
- In-depth analysis of the Nightwear Market
Overview of the regional outlook of the Nightwear Market:
Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.
Highlights of The Nightwear Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of Nightwear Market.
- Historical data and forecast.
- Estimations for the forecast period 2028.
- Developments and trends in the market.
- By Type:
1. Pyjamas
2. Nightdress
3. Nightcap
4. Others
7. By Application:1. Men
2. Women
3. Kids
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Nightwear Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
Reasons to Purchase the Nightwear Market Report:
- The report includes a plethora of information such as market dynamics scenario and opportunities during the forecast period
- Segments and sub-segments include quantitative, qualitative, value (USD Million,) and volume (Units Million) data.
- Regional, sub-regional, and country level data includes the demand and supply forces along with their influence on the market.
- The competitive landscape comprises share of key players, new developments, and strategies in the last three years.
- Comprehensive companies offering products, relevant financial information, recent developments, SWOT analysis, and strategies by these players.
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Nightwear Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Nightwear Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Nightwear Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Nightwear Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Nightwear Market Size & Forecast, 2018-2028
4.5.1 Nightwear Market Size and Y-o-Y Growth
4.5.2 Nightwear Market Absolute $ Opportunity
Chapter 5 Global Nightwear Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Nightwear Market Size Forecast by Type
5.2.1 Pyjamas
5.2.2 Nightdress
5.2.3 Nightcap
5.2.4 Others
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Nightwear Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Nightwear Market Size Forecast by Applications
6.2.1 Men
6.2.2 Women
6.2.3 Kids
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Nightwear Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Nightwear Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Nightwear Analysis and Forecast
9.1 Introduction
9.2 North America Nightwear Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Nightwear Market Size Forecast by Type
9.6.1 Pyjamas
9.6.2 Nightdress
9.6.3 Nightcap
9.6.4 Others
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Nightwear Market Size Forecast by Applications
9.10.1 Men
9.10.2 Women
9.10.3 Kids
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Nightwear Analysis and Forecast
10.1 Introduction
10.2 Europe Nightwear Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Nightwear Market Size Forecast by Type
10.6.1 Pyjamas
10.6.2 Nightdress
10.6.3 Nightcap
10.6.4 Others
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Nightwear Market Size Forecast by Applications
10.10.1 Men
10.10.2 Women
10.10.3 Kids
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Nightwear Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Nightwear Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Nightwear Market Size Forecast by Type
11.6.1 Pyjamas
11.6.2 Nightdress
11.6.3 Nightcap
11.6.4 Others
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Nightwear Market Size Forecast by Applications
11.10.1 Men
11.10.2 Women
11.10.3 Kids
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Nightwear Analysis and Forecast
12.1 Introduction
12.2 Latin America Nightwear Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Nightwear Market Size Forecast by Type
12.6.1 Pyjamas
12.6.2 Nightdress
12.6.3 Nightcap
12.6.4 Others
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Nightwear Market Size Forecast by Applications
12.10.1 Men
12.10.2 Women
12.10.3 Kids
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Nightwear Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Nightwear Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Nightwear Market Size Forecast by Type
13.6.1 Pyjamas
13.6.2 Nightdress
13.6.3 Nightcap
13.6.4 Others
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Nightwear Market Size Forecast by Applications
13.10.1 Men
13.10.2 Women
13.10.3 Kids
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Nightwear Market: Competitive Dashboard
14.2 Global Nightwear Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Adidas
14.3.2 Alfani
14.3.3 Calvin Klein
14.3.4 Champion
14.3.5 Emporio Armani
14.3.6 ExOfficio
14.3.7 Fruit of the Loom
14.3.8 Hanes
14.3.9 Jockey
14.3.10 L.L.Bean
14.3.11 Patagonia
14.3.12 SmartWool
14.3.13 Under Armour