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Global Marketing Automation Solutions Market by Component (Software, Solution), by Enterprise Size (Small & Medium Enterprise, Large Enterprise), by Deployment Type (On-premise, Cloud-Based), by End Users (Discrete Manufacturing, Government & Education, Telecom & IT, Healthcare, Retail, BFSI) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast To 2028

  • Report ID: SS-76012
  • Author: Up Market Research
  • Rating: 4.6
  • Total Reviews: 50
  • No. Of Pages: 221
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  • Pub. Date: 2021-12-16
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Up Market Research published a new report titled “Marketing Automation Solutions Market research report which is segmented by Component (Software, Solution), by Enterprise Size (Small & Medium Enterprise, Large Enterprise), by Deployment Type (On-premise, Cloud-Based), by End Users (Discrete Manufacturing, Government & Education, Telecom & IT, Healthcare, Retail, BFSI), By Players/Companies SAS, Net-Results, Act-On Software, LeadSquared, ClickDimensions, SharpSpring, ActiveCampaign, Keap, Oracle, SimplyCast, Acoustic, Salesforce, Sendinblue, GetResponse,  Ontraport”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.


Report Scope

Report AttributesReport Details
Report TitleMarketing Automation Solutions Market Research Report
By ComponentSoftware, Solution
By Enterprise SizeSmall & Medium Enterprise, Large Enterprise
By Deployment TypeOn-premise, Cloud-Based
By End UsersDiscrete Manufacturing, Government & Education, Telecom & IT, Healthcare, Retail, BFSI
By CompaniesSAS, Net-Results, Act-On Software, LeadSquared, ClickDimensions, SharpSpring, ActiveCampaign, Keap, Oracle, SimplyCast, Acoustic, Salesforce, Sendinblue, GetResponse,  Ontraport
Regions CoveredNorth America, Europe, APAC, Latin America, MEA
Base Year2020
Historical Year2018 to 2019 (Data from 2010 can be provided as per availability)
Forecast Year2028
Number of Pages221
Number of Tables & Figures155
Customization AvailableYes, the report can be customized as per your need.

The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.


Global Marketing Automation Solutions Industry Outlook

Global Marketing Automation Solutions Market Report Segments:

The market is segmented by Component (Software, Solution), by Enterprise Size (Small & Medium Enterprise, Large Enterprise), by Deployment Type (On-premise, Cloud-Based), by End Users (Discrete Manufacturing, Government & Education, Telecom & IT, Healthcare, Retail, BFSI).

Marketing Automation Solutions Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.


Key Benefits for Industry Participants & Stakeholders:

  • Industry drivers, restraints, and opportunities covered in the study
  • Neutral perspective on the market performance
  • Recent industry trends and developments
  • Competitive landscape & strategies of key players
  • Potential & niche segments and regions exhibiting promising growth covered
  • Historical, current, and projected market size, in terms of value
  • In-depth analysis of the Marketing Automation Solutions Market

Overview of the regional outlook of the Marketing Automation Solutions Market:

Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.


Marketing Automation Solutions Market Overview

Highlights of The Marketing Automation Solutions Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of Marketing Automation Solutions Market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2028.
  5. Developments and trends in the market.
        6. By Component:

                1. Software

                2. Solution

        7. By Enterprise Size:

                1. Small & Medium Enterprise

                2. Large Enterprise

        8. By Deployment Type:

                1. On-premise

                2. Cloud-Based

        9. By End Users:

                1. Discrete Manufacturing

                2. Government & Education

                3. Telecom & IT

                4. Healthcare

                5. Retail

                6. BFSI

  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Marketing Automation Solutions Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.


How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
  • Business Expansion Strategies
  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
  • Identifying Appropriate Advertising Appeals

Marketing Automation Solutions Market Trends

Reasons to Purchase the Marketing Automation Solutions Market Report:

  • The report includes a plethora of information such as market dynamics scenario and opportunities during the forecast period
  • Segments and sub-segments include quantitative, qualitative, value (USD Million,) and volume (Units Million) data.
  • Regional, sub-regional, and country level data includes the demand and supply forces along with their influence on the market.
  • The competitive landscape comprises share of key players, new developments, and strategies in the last three years.
  • Comprehensive companies offering products, relevant financial information, recent developments, SWOT analysis, and strategies by these players.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Marketing Automation Solutions Market Overview
   4.1 Introduction 
      4.1.1 Market Taxonomy 
      4.1.2 Market Definition 
      4.1.3 Macro-Economic Factors Impacting the Market Growth 
   4.2 Marketing Automation Solutions Market Dynamics 
      4.2.1 Market Drivers 
      4.2.2 Market Restraints 
      4.2.3 Market Opportunity 
   4.3 Marketing Automation Solutions Market - Supply Chain Analysis 
      4.3.1 List of Key Suppliers 
      4.3.2 List of Key Distributors 
      4.3.3 List of Key Consumers 
   4.4 Key Forces Shaping the Marketing Automation Solutions Market 
      4.4.1 Bargaining Power of Suppliers 
      4.4.2 Bargaining Power of Buyers 
      4.4.3 Threat of Substitution 
      4.4.4 Threat of New Entrants 
      4.4.5 Competitive Rivalry 
   4.5 Global Marketing Automation Solutions Market Size & Forecast, 2018-2028 
      4.5.1 Marketing Automation Solutions Market Size and Y-o-Y Growth 
      4.5.2 Marketing Automation Solutions Market Absolute $ Opportunity 


Chapter 5 Global Marketing Automation Solutions Market Analysis and Forecast by Component
   5.1 Introduction
      5.1.1 Key Market Trends & Growth Opportunities by Component
      5.1.2 Basis Point Share (BPS) Analysis by Component
      5.1.3 Absolute $ Opportunity Assessment by Component
   5.2 Marketing Automation Solutions Market Size Forecast by Component
      5.2.1 Software
      5.2.2 Solution
   5.3 Market Attractiveness Analysis by Component

Chapter 6 Global Marketing Automation Solutions Market Analysis and Forecast by Enterprise Size
   6.1 Introduction
      6.1.1 Key Market Trends & Growth Opportunities by Enterprise Size
      6.1.2 Basis Point Share (BPS) Analysis by Enterprise Size
      6.1.3 Absolute $ Opportunity Assessment by Enterprise Size
   6.2 Marketing Automation Solutions Market Size Forecast by Enterprise Size
      6.2.1 Small & Medium Enterprise
      6.2.2 Large Enterprise
   6.3 Market Attractiveness Analysis by Enterprise Size

Chapter 7 Global Marketing Automation Solutions Market Analysis and Forecast by Deployment Type
   7.1 Introduction
      7.1.1 Key Market Trends & Growth Opportunities by Deployment Type
      7.1.2 Basis Point Share (BPS) Analysis by Deployment Type
      7.1.3 Absolute $ Opportunity Assessment by Deployment Type
   7.2 Marketing Automation Solutions Market Size Forecast by Deployment Type
      7.2.1 On-premise
      7.2.2 Cloud-Based
   7.3 Market Attractiveness Analysis by Deployment Type

Chapter 8 Global Marketing Automation Solutions Market Analysis and Forecast by End Users
   8.1 Introduction
      8.1.1 Key Market Trends & Growth Opportunities by End Users
      8.1.2 Basis Point Share (BPS) Analysis by End Users
      8.1.3 Absolute $ Opportunity Assessment by End Users
   8.2 Marketing Automation Solutions Market Size Forecast by End Users
      8.2.1 Discrete Manufacturing
      8.2.2 Government & Education
      8.2.3 Telecom & IT
      8.2.4 Healthcare
      8.2.5 Retail
      8.2.6 BFSI
   8.3 Market Attractiveness Analysis by End Users

Chapter 9 Global Marketing Automation Solutions Market Analysis and Forecast by Region
   9.1 Introduction
      9.1.1 Key Market Trends & Growth Opportunities by Region
      9.1.2 Basis Point Share (BPS) Analysis by Region
      9.1.3 Absolute $ Opportunity Assessment by Region
   9.2 Marketing Automation Solutions Market Size Forecast by Region
      9.2.1 North America
      9.2.2 Europe
      9.2.3 Asia Pacific
      9.2.4 Latin America
      9.2.5 Middle East & Africa (MEA)
   9.3 Market Attractiveness Analysis by Region

Chapter 10 Coronavirus Disease (COVID-19) Impact 
   10.1 Introduction 
   10.2 Current & Future Impact Analysis 
   10.3 Economic Impact Analysis 
   10.4 Government Policies 
   10.5 Investment Scenario

Chapter 11 North America Marketing Automation Solutions Analysis and Forecast
   11.1 Introduction
   11.2 North America Marketing Automation Solutions Market Size Forecast by Country
      11.2.1 U.S.
      11.2.2 Canada
   11.3 Basis Point Share (BPS) Analysis by Country
   11.4 Absolute $ Opportunity Assessment by Country
   11.5 Market Attractiveness Analysis by Country
   11.6 North America Marketing Automation Solutions Market Size Forecast by Component
      11.6.1 Software
      11.6.2 Solution
   11.7 Basis Point Share (BPS) Analysis by Component 
   11.8 Absolute $ Opportunity Assessment by Component 
   11.9 Market Attractiveness Analysis by Component
   11.10 North America Marketing Automation Solutions Market Size Forecast by Enterprise Size
      11.10.1 Small & Medium Enterprise
      11.10.2 Large Enterprise
   11.11 Basis Point Share (BPS) Analysis by Enterprise Size 
   11.12 Absolute $ Opportunity Assessment by Enterprise Size 
   11.13 Market Attractiveness Analysis by Enterprise Size
   11.14 North America Marketing Automation Solutions Market Size Forecast by Deployment Type
      11.14.1 On-premise
      11.14.2 Cloud-Based
   11.15 Basis Point Share (BPS) Analysis by Deployment Type 
   11.16 Absolute $ Opportunity Assessment by Deployment Type 
   11.17 Market Attractiveness Analysis by Deployment Type
   11.18 North America Marketing Automation Solutions Market Size Forecast by End Users
      11.18.1 Discrete Manufacturing
      11.18.2 Government & Education
      11.18.3 Telecom & IT
      11.18.4 Healthcare
      11.18.5 Retail
      11.18.6 BFSI
   11.19 Basis Point Share (BPS) Analysis by End Users 
   11.20 Absolute $ Opportunity Assessment by End Users 
   11.21 Market Attractiveness Analysis by End Users

Chapter 12 Europe Marketing Automation Solutions Analysis and Forecast
   12.1 Introduction
   12.2 Europe Marketing Automation Solutions Market Size Forecast by Country
      12.2.1 Germany
      12.2.2 France
      12.2.3 Italy
      12.2.4 U.K.
      12.2.5 Spain
      12.2.6 Russia
      12.2.7 Rest of Europe
   12.3 Basis Point Share (BPS) Analysis by Country
   12.4 Absolute $ Opportunity Assessment by Country
   12.5 Market Attractiveness Analysis by Country
   12.6 Europe Marketing Automation Solutions Market Size Forecast by Component
      12.6.1 Software
      12.6.2 Solution
   12.7 Basis Point Share (BPS) Analysis by Component 
   12.8 Absolute $ Opportunity Assessment by Component 
   12.9 Market Attractiveness Analysis by Component
   12.10 Europe Marketing Automation Solutions Market Size Forecast by Enterprise Size
      12.10.1 Small & Medium Enterprise
      12.10.2 Large Enterprise
   12.11 Basis Point Share (BPS) Analysis by Enterprise Size 
   12.12 Absolute $ Opportunity Assessment by Enterprise Size 
   12.13 Market Attractiveness Analysis by Enterprise Size
   12.14 Europe Marketing Automation Solutions Market Size Forecast by Deployment Type
      12.14.1 On-premise
      12.14.2 Cloud-Based
   12.15 Basis Point Share (BPS) Analysis by Deployment Type 
   12.16 Absolute $ Opportunity Assessment by Deployment Type 
   12.17 Market Attractiveness Analysis by Deployment Type
   12.18 Europe Marketing Automation Solutions Market Size Forecast by End Users
      12.18.1 Discrete Manufacturing
      12.18.2 Government & Education
      12.18.3 Telecom & IT
      12.18.4 Healthcare
      12.18.5 Retail
      12.18.6 BFSI
   12.19 Basis Point Share (BPS) Analysis by End Users 
   12.20 Absolute $ Opportunity Assessment by End Users 
   12.21 Market Attractiveness Analysis by End Users

Chapter 13 Asia Pacific Marketing Automation Solutions Analysis and Forecast
   13.1 Introduction
   13.2 Asia Pacific Marketing Automation Solutions Market Size Forecast by Country
      13.2.1 China
      13.2.2 Japan
      13.2.3 South Korea
      13.2.4 India
      13.2.5 Australia
      13.2.6 South East Asia (SEA)
      13.2.7 Rest of Asia Pacific (APAC)
   13.3 Basis Point Share (BPS) Analysis by Country
   13.4 Absolute $ Opportunity Assessment by Country
   13.5 Market Attractiveness Analysis by Country
   13.6 Asia Pacific Marketing Automation Solutions Market Size Forecast by Component
      13.6.1 Software
      13.6.2 Solution
   13.7 Basis Point Share (BPS) Analysis by Component 
   13.8 Absolute $ Opportunity Assessment by Component 
   13.9 Market Attractiveness Analysis by Component
   13.10 Asia Pacific Marketing Automation Solutions Market Size Forecast by Enterprise Size
      13.10.1 Small & Medium Enterprise
      13.10.2 Large Enterprise
   13.11 Basis Point Share (BPS) Analysis by Enterprise Size 
   13.12 Absolute $ Opportunity Assessment by Enterprise Size 
   13.13 Market Attractiveness Analysis by Enterprise Size
   13.14 Asia Pacific Marketing Automation Solutions Market Size Forecast by Deployment Type
      13.14.1 On-premise
      13.14.2 Cloud-Based
   13.15 Basis Point Share (BPS) Analysis by Deployment Type 
   13.16 Absolute $ Opportunity Assessment by Deployment Type 
   13.17 Market Attractiveness Analysis by Deployment Type
   13.18 Asia Pacific Marketing Automation Solutions Market Size Forecast by End Users
      13.18.1 Discrete Manufacturing
      13.18.2 Government & Education
      13.18.3 Telecom & IT
      13.18.4 Healthcare
      13.18.5 Retail
      13.18.6 BFSI
   13.19 Basis Point Share (BPS) Analysis by End Users 
   13.20 Absolute $ Opportunity Assessment by End Users 
   13.21 Market Attractiveness Analysis by End Users

Chapter 14 Latin America Marketing Automation Solutions Analysis and Forecast
   14.1 Introduction
   14.2 Latin America Marketing Automation Solutions Market Size Forecast by Country
      14.2.1 Brazil
      14.2.2 Mexico
      14.2.3 Rest of Latin America (LATAM)
   14.3 Basis Point Share (BPS) Analysis by Country
   14.4 Absolute $ Opportunity Assessment by Country
   14.5 Market Attractiveness Analysis by Country
   14.6 Latin America Marketing Automation Solutions Market Size Forecast by Component
      14.6.1 Software
      14.6.2 Solution
   14.7 Basis Point Share (BPS) Analysis by Component 
   14.8 Absolute $ Opportunity Assessment by Component 
   14.9 Market Attractiveness Analysis by Component
   14.10 Latin America Marketing Automation Solutions Market Size Forecast by Enterprise Size
      14.10.1 Small & Medium Enterprise
      14.10.2 Large Enterprise
   14.11 Basis Point Share (BPS) Analysis by Enterprise Size 
   14.12 Absolute $ Opportunity Assessment by Enterprise Size 
   14.13 Market Attractiveness Analysis by Enterprise Size
   14.14 Latin America Marketing Automation Solutions Market Size Forecast by Deployment Type
      14.14.1 On-premise
      14.14.2 Cloud-Based
   14.15 Basis Point Share (BPS) Analysis by Deployment Type 
   14.16 Absolute $ Opportunity Assessment by Deployment Type 
   14.17 Market Attractiveness Analysis by Deployment Type
   14.18 Latin America Marketing Automation Solutions Market Size Forecast by End Users
      14.18.1 Discrete Manufacturing
      14.18.2 Government & Education
      14.18.3 Telecom & IT
      14.18.4 Healthcare
      14.18.5 Retail
      14.18.6 BFSI
   14.19 Basis Point Share (BPS) Analysis by End Users 
   14.20 Absolute $ Opportunity Assessment by End Users 
   14.21 Market Attractiveness Analysis by End Users

Chapter 15 Middle East & Africa (MEA) Marketing Automation Solutions Analysis and Forecast
   15.1 Introduction
   15.2 Middle East & Africa (MEA) Marketing Automation Solutions Market Size Forecast by Country
      15.2.1 Saudi Arabia
      15.2.2 South Africa
      15.2.3 UAE
      15.2.4 Rest of Middle East & Africa (MEA)
   15.3 Basis Point Share (BPS) Analysis by Country
   15.4 Absolute $ Opportunity Assessment by Country
   15.5 Market Attractiveness Analysis by Country
   15.6 Middle East & Africa (MEA) Marketing Automation Solutions Market Size Forecast by Component
      15.6.1 Software
      15.6.2 Solution
   15.7 Basis Point Share (BPS) Analysis by Component 
   15.8 Absolute $ Opportunity Assessment by Component 
   15.9 Market Attractiveness Analysis by Component
   15.10 Middle East & Africa (MEA) Marketing Automation Solutions Market Size Forecast by Enterprise Size
      15.10.1 Small & Medium Enterprise
      15.10.2 Large Enterprise
   15.11 Basis Point Share (BPS) Analysis by Enterprise Size 
   15.12 Absolute $ Opportunity Assessment by Enterprise Size 
   15.13 Market Attractiveness Analysis by Enterprise Size
   15.14 Middle East & Africa (MEA) Marketing Automation Solutions Market Size Forecast by Deployment Type
      15.14.1 On-premise
      15.14.2 Cloud-Based
   15.15 Basis Point Share (BPS) Analysis by Deployment Type 
   15.16 Absolute $ Opportunity Assessment by Deployment Type 
   15.17 Market Attractiveness Analysis by Deployment Type
   15.18 Middle East & Africa (MEA) Marketing Automation Solutions Market Size Forecast by End Users
      15.18.1 Discrete Manufacturing
      15.18.2 Government & Education
      15.18.3 Telecom & IT
      15.18.4 Healthcare
      15.18.5 Retail
      15.18.6 BFSI
   15.19 Basis Point Share (BPS) Analysis by End Users 
   15.20 Absolute $ Opportunity Assessment by End Users 
   15.21 Market Attractiveness Analysis by End Users

Chapter 16 Competition Landscape 
   16.1 Marketing Automation Solutions Market: Competitive Dashboard
   16.2 Global Marketing Automation Solutions Market: Market Share Analysis, 2019
   16.3 Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      16.3.1 SAS
      16.3.2 Net-Results
      16.3.3 Act-On Software
      16.3.4 LeadSquared
      16.3.5 ClickDimensions
      16.3.6 SharpSpring
      16.3.7 ActiveCampaign
      16.3.8 Keap
      16.3.9 Oracle
      16.3.10 SimplyCast
      16.3.11 Acoustic
      16.3.12 Salesforce
      16.3.13 Sendinblue
      16.3.14 GetResponse,  Ontraport
Segments Covered in the Report
The global Marketing Automation Solutions market has been segmented based on

By Component
  • Software
  • Solution
By Enterprise Size
  • Small & Medium Enterprise
  • Large Enterprise
By Deployment Type
  • On-premise
  • Cloud-Based
By End Users
  • Discrete Manufacturing
  • Government & Education
  • Telecom & IT
  • Healthcare
  • Retail
  • BFSI
Regions
  • Asia Pacific
  • North America
  • Latin America
  • Europe
  • Middle East & Africa
Key Players
  • SAS
  • Net-Results
  • Act-On Software
  • LeadSquared
  • ClickDimensions
  • SharpSpring
  • ActiveCampaign
  • Keap
  • Oracle
  • SimplyCast
  • Acoustic
  • Salesforce
  • Sendinblue
  • GetResponse,  Ontraport

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