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Global Air Freshener Market by End Use (Gels & Candles, Car Air Freshener, Sprays/Aerosols) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast To 2028

  • Report ID: CHM-75223
  • Author: Up Market Research
  • Rating: 4.8
  • Total Reviews: 94
  • No. Of Pages: 220
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  • Pub. Date: 2021-10-21
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As they help maintain a pleasant atmosphere in offices and homes, the global market for air fresheners is set to grow. The global air freshener market has seen significant growth in recent years due to changes in consumer perceptions and trends. Market growth will be driven by increasing consumer demand for various fragrance products, including candles, plug-ins and beads. Over the forecast period, a growing consumer preference for aromatherapy will be a major market driver. Market growth is expected over the next six-years due to emerging innovations and higher acceptance of luxury products. Air freshener demand is expected to grow in Asia Pacific and Latin America. Market growth has been impacted by the economic downturns in developed countries over the last five years. New product development and economic revival are expected to play an important role in the promotion of market development over six years.

The market for air fresheners can be divided on the basis of their end-use. This includes sprays/aerosols electric fresheners, gels and candles, car freshener, sprays/aerosols and household fresheners. Air freshener demand will rise due to new developments and innovative features. Innovative products like automatic fresheners and sprays, as well as air freshener candles, are expected to drive high industry growth.

Europe was the largest market for regional air fresheners due to its higher standard of living and high disposable income. Asia Pacific will see high demand due to improvements in lifestyles and demographic factors, as well as rising populations and increased purchasing power in countries like India, China, Malaysia, and India. California Scents and Church & Dwight Co. Inc. are key players in the global market for air fresheners.

Up Market Research published a new report titled “Air Freshener Market research report which is segmented by End Use (Gels & Candles, Car Air Freshener, Sprays/Aerosols), By Players/Companies Reckitt Benckiser Group Plc, Ada Electrotech (Xiamen) Co Ltd, Godrej Household Products Ltd, Church & Dwight Co Inc, Car Freshener Corporation, Air Delights Inc and ACS Giftware Industrial Ltd , Procter & Gamble, California Scents”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.


Report Scope

Report AttributesReport Details
Report TitleAir Freshener Market Research Report
By End UseGels & Candles, Car Air Freshener, Sprays/Aerosols
By CompaniesReckitt Benckiser Group Plc, Ada Electrotech (Xiamen) Co Ltd, Godrej Household Products Ltd, Church & Dwight Co Inc, Car Freshener Corporation, Air Delights Inc and ACS Giftware Industrial Ltd , Procter & Gamble, California Scents
Regions CoveredNorth America, Europe, APAC, Latin America, MEA
Base Year2020
Historical Year2018 to 2019 (Data from 2010 can be provided as per availability)
Forecast Year2028
Number of Pages220
Number of Tables & Figures154
Customization AvailableYes, the report can be customized as per your need.

The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.


Global Air Freshener Industry Outlook

Global Air Freshener Market Report Segments:

The market is segmented by End Use (Gels & Candles, Car Air Freshener, Sprays/Aerosols).

Air Freshener Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.


Key Benefits for Industry Participants & Stakeholders:

  • Industry drivers, restraints, and opportunities covered in the study
  • Neutral perspective on the market performance
  • Recent industry trends and developments
  • Competitive landscape & strategies of key players
  • Potential & niche segments and regions exhibiting promising growth covered
  • Historical, current, and projected market size, in terms of value
  • In-depth analysis of the Air Freshener Market

Overview of the regional outlook of the Air Freshener Market:

Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.


Air Freshener Market Overview

Highlights of The Air Freshener Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of Air Freshener Market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2028.
  5. Developments and trends in the market.
        6. By End Use:

                1. Gels & Candles

                2. Car Air Freshener

                3. Sprays/Aerosols

  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Air Freshener Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.


How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
  • Business Expansion Strategies
  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
  • Identifying Appropriate Advertising Appeals

Air Freshener Market Trends

Reasons to Purchase the Air Freshener Market Report:

  • The report includes a plethora of information such as market dynamics scenario and opportunities during the forecast period
  • Segments and sub-segments include quantitative, qualitative, value (USD Million,) and volume (Units Million) data.
  • Regional, sub-regional, and country level data includes the demand and supply forces along with their influence on the market.
  • The competitive landscape comprises share of key players, new developments, and strategies in the last three years.
  • Comprehensive companies offering products, relevant financial information, recent developments, SWOT analysis, and strategies by these players.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Air Freshener Market Overview
   4.1 Introduction 
      4.1.1 Market Taxonomy 
      4.1.2 Market Definition 
      4.1.3 Macro-Economic Factors Impacting the Market Growth 
   4.2 Air Freshener Market Dynamics 
      4.2.1 Market Drivers 
      4.2.2 Market Restraints 
      4.2.3 Market Opportunity 
   4.3 Air Freshener Market - Supply Chain Analysis 
      4.3.1 List of Key Suppliers 
      4.3.2 List of Key Distributors 
      4.3.3 List of Key Consumers 
   4.4 Key Forces Shaping the Air Freshener Market 
      4.4.1 Bargaining Power of Suppliers 
      4.4.2 Bargaining Power of Buyers 
      4.4.3 Threat of Substitution 
      4.4.4 Threat of New Entrants 
      4.4.5 Competitive Rivalry 
   4.5 Global Air Freshener Market Size & Forecast, 2018-2028 
      4.5.1 Air Freshener Market Size and Y-o-Y Growth 
      4.5.2 Air Freshener Market Absolute $ Opportunity 


Chapter 5 Global Air Freshener Market Analysis and Forecast by End Use
   5.1 Introduction
      5.1.1 Key Market Trends & Growth Opportunities by End Use
      5.1.2 Basis Point Share (BPS) Analysis by End Use
      5.1.3 Absolute $ Opportunity Assessment by End Use
   5.2 Air Freshener Market Size Forecast by End Use
      5.2.1 Gels & Candles
      5.2.2 Car Air Freshener
      5.2.3 Sprays/Aerosols
   5.3 Market Attractiveness Analysis by End Use

Chapter 6 Global Air Freshener Market Analysis and Forecast by Region
   6.1 Introduction
      6.1.1 Key Market Trends & Growth Opportunities by Region
      6.1.2 Basis Point Share (BPS) Analysis by Region
      6.1.3 Absolute $ Opportunity Assessment by Region
   6.2 Air Freshener Market Size Forecast by Region
      6.2.1 North America
      6.2.2 Europe
      6.2.3 Asia Pacific
      6.2.4 Latin America
      6.2.5 Middle East & Africa (MEA)
   6.3 Market Attractiveness Analysis by Region

Chapter 7 Coronavirus Disease (COVID-19) Impact 
   7.1 Introduction 
   7.2 Current & Future Impact Analysis 
   7.3 Economic Impact Analysis 
   7.4 Government Policies 
   7.5 Investment Scenario

Chapter 8 North America Air Freshener Analysis and Forecast
   8.1 Introduction
   8.2 North America Air Freshener Market Size Forecast by Country
      8.2.1 U.S.
      8.2.2 Canada
   8.3 Basis Point Share (BPS) Analysis by Country
   8.4 Absolute $ Opportunity Assessment by Country
   8.5 Market Attractiveness Analysis by Country
   8.6 North America Air Freshener Market Size Forecast by End Use
      8.6.1 Gels & Candles
      8.6.2 Car Air Freshener
      8.6.3 Sprays/Aerosols
   8.7 Basis Point Share (BPS) Analysis by End Use 
   8.8 Absolute $ Opportunity Assessment by End Use 
   8.9 Market Attractiveness Analysis by End Use

Chapter 9 Europe Air Freshener Analysis and Forecast
   9.1 Introduction
   9.2 Europe Air Freshener Market Size Forecast by Country
      9.2.1 Germany
      9.2.2 France
      9.2.3 Italy
      9.2.4 U.K.
      9.2.5 Spain
      9.2.6 Russia
      9.2.7 Rest of Europe
   9.3 Basis Point Share (BPS) Analysis by Country
   9.4 Absolute $ Opportunity Assessment by Country
   9.5 Market Attractiveness Analysis by Country
   9.6 Europe Air Freshener Market Size Forecast by End Use
      9.6.1 Gels & Candles
      9.6.2 Car Air Freshener
      9.6.3 Sprays/Aerosols
   9.7 Basis Point Share (BPS) Analysis by End Use 
   9.8 Absolute $ Opportunity Assessment by End Use 
   9.9 Market Attractiveness Analysis by End Use

Chapter 10 Asia Pacific Air Freshener Analysis and Forecast
   10.1 Introduction
   10.2 Asia Pacific Air Freshener Market Size Forecast by Country
      10.2.1 China
      10.2.2 Japan
      10.2.3 South Korea
      10.2.4 India
      10.2.5 Australia
      10.2.6 South East Asia (SEA)
      10.2.7 Rest of Asia Pacific (APAC)
   10.3 Basis Point Share (BPS) Analysis by Country
   10.4 Absolute $ Opportunity Assessment by Country
   10.5 Market Attractiveness Analysis by Country
   10.6 Asia Pacific Air Freshener Market Size Forecast by End Use
      10.6.1 Gels & Candles
      10.6.2 Car Air Freshener
      10.6.3 Sprays/Aerosols
   10.7 Basis Point Share (BPS) Analysis by End Use 
   10.8 Absolute $ Opportunity Assessment by End Use 
   10.9 Market Attractiveness Analysis by End Use

Chapter 11 Latin America Air Freshener Analysis and Forecast
   11.1 Introduction
   11.2 Latin America Air Freshener Market Size Forecast by Country
      11.2.1 Brazil
      11.2.2 Mexico
      11.2.3 Rest of Latin America (LATAM)
   11.3 Basis Point Share (BPS) Analysis by Country
   11.4 Absolute $ Opportunity Assessment by Country
   11.5 Market Attractiveness Analysis by Country
   11.6 Latin America Air Freshener Market Size Forecast by End Use
      11.6.1 Gels & Candles
      11.6.2 Car Air Freshener
      11.6.3 Sprays/Aerosols
   11.7 Basis Point Share (BPS) Analysis by End Use 
   11.8 Absolute $ Opportunity Assessment by End Use 
   11.9 Market Attractiveness Analysis by End Use

Chapter 12 Middle East & Africa (MEA) Air Freshener Analysis and Forecast
   12.1 Introduction
   12.2 Middle East & Africa (MEA) Air Freshener Market Size Forecast by Country
      12.2.1 Saudi Arabia
      12.2.2 South Africa
      12.2.3 UAE
      12.2.4 Rest of Middle East & Africa (MEA)
   12.3 Basis Point Share (BPS) Analysis by Country
   12.4 Absolute $ Opportunity Assessment by Country
   12.5 Market Attractiveness Analysis by Country
   12.6 Middle East & Africa (MEA) Air Freshener Market Size Forecast by End Use
      12.6.1 Gels & Candles
      12.6.2 Car Air Freshener
      12.6.3 Sprays/Aerosols
   12.7 Basis Point Share (BPS) Analysis by End Use 
   12.8 Absolute $ Opportunity Assessment by End Use 
   12.9 Market Attractiveness Analysis by End Use

Chapter 13 Competition Landscape 
   13.1 Air Freshener Market: Competitive Dashboard
   13.2 Global Air Freshener Market: Market Share Analysis, 2019
   13.3 Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      13.3.1 Reckitt Benckiser Group Plc
      13.3.2 Ada Electrotech (Xiamen) Co Ltd
      13.3.3 Godrej Household Products Ltd
      13.3.4 Church & Dwight Co Inc
      13.3.5 Car Freshener Corporation
      13.3.6 Air Delights Inc and ACS Giftware Industrial Ltd 
      13.3.7 Procter & Gamble
      13.3.8 California Scents
Segments Covered in the Report
The global Air Freshener market has been segmented based on

By End Use
  • Gels & Candles
  • Car Air Freshener
  • Sprays/Aerosols
Regions
  • Asia Pacific
  • North America
  • Latin America
  • Europe
  • Middle East & Africa
Key Players
  • Reckitt Benckiser Group Plc
  • Ada Electrotech (Xiamen) Co Ltd
  • Godrej Household Products Ltd
  • Church & Dwight Co Inc
  • Car Freshener Corporation
  • Air Delights Inc and ACS Giftware Industrial Ltd 
  • Procter & Gamble
  • California Scents

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