Global zero-turn mowers demand was valued at 612,9 thousand units in 2018. It is expected to increase at a compound annual rate (CAGR), of 3.4% between 2019 and 2025. Over the last few years, zero turn mowers have seen many technological and product advancements. Remote-controlled, GPS-equipped equipment has made gardening much easier. It is easy to monitor, track, and operate the equipment. There has been an increase in interest in gardening activities such as landscaping and backyard beautification. These factors have been a major contributor to market growth. They are also expected to drive the market in zero turn mowers in the future. Market growth is expected to be aided by the growing demand for landscaping services and large-sized lawns in commercial infrastructure properties.
The demand for zero-turn mowers will increase due to rapid growth in residential and commercial construction, particularly in developing countries. Additionally, urbanization will drive the growth and maintenance parks, green spaces and yards. The above factors are expected to drive the demand for zero-turn mowers to increase. The market for zero-turn mowers will also grow due to the rising disposable income and changes in lifestyles in countries like India and China.
Zero turn mowers cut grass faster because they can turn 180 degrees and leave no uncut grass. These mowers cut grass twice as fast than traditional lawn tractors. This results in shorter mowing times. Zero turn mowers are also faster than other types of mowers. The mowers' high speed reduces operating time and improves productivity. These factors have led to a greater preference for zero-turn mowers by end-users.
The market for zero-turn mowers will grow as a result of a gradual shift away from manual tools to more technologically advanced automated equipment. Zero turn mowers can be used to maintain golf courses, parks, and sports fields. The market will be driven by the above factors as well as the growth of commercial construction and the establishment sustainable cities. In the last few years, green roofs have been popularized due to their benefits in storm water management, energy conservation and carbon sequestration. Green roofs are also a space for urban agriculture, and provide a beautiful and healthy environment. These factors will also help market development.
Market growth is expected to be slowed by the high price of the equipment and high maintenance costs. The market growth for zero turn mowers will be impeded by the lack of zero turn mowers available on lease. Technology has allowed for the creation of many variants and features in zero turn mowers. These innovations have been crucial in driving global demand for zero-turn mowers. Market growth will also be aided by the growing trend of covering roofs using small- and medium-sized plants.
The 60 inch segment was the dominant market share in terms of revenue with 38.4%. It is expected to also register the highest growth rate during the forecast period. Because of its high ground speeds, these 60-inch zero-turn mowers have a higher cutting width and significantly reduce the cutting time. Different types of zero-turn mowers have different cutting widths depending on the area that needs to be mowed, the length of the grass and the length of the grass. The cutting width segment was further divided into smaller than 50 inches, 50-60 inches, and greater than 60 inches.
The 50- to 60 inch segment will grow at a compound annual rate (CAGR), exceeding 5.7% during the forecast period. This is due to increasing consumer interest in gardening activities such as backyard beautification and landscaping. The market is also growing because of increased awareness about zero-turn mowers' benefits and the resulting adoption. A number of households with large and medium-sized lawns are also considering zero-turn mowers to cut down on mowing time.
The commercial segment was the dominant market share in terms of revenue with a share at 57.0% for the forecast period. This segment will see a rise in product demand due to increased investments by the government and other public entities in beautification of public spaces such as parks and yards near historic monuments. The Commercial segment was worth more than USD 1,400,000 in 2018, and it is expected to grow at a CAGR exceeding 6% by 2025.
The residential segment is expected to grow at a compound annual rate (CAGR), exceeding 5.0% during the forecast period. Over the forecast period, residential segments are expected to experience significant growth. Segment growth is expected to be driven by the growing interest in gardening among household owners, which is considered a hobby. The segment's growth is also being influenced by changing lifestyles and increasing urbanization.
In 2018, the North American market was dominant in the industry and accounted to over 36.5% revenue share. From 2019 to 2025, the region will experience a compound annual growth rate of (CAGR) more than 5.0%. The expected growth can be attributed to the increase in landscaping activities and the increased number of golf courses in the region. According to R & A Group in 2018, there were 16,905 golf courses in the region.
Asia Pacific will record the fastest CAGR exceeding 6.0% over the forecast period. This is due to rising construction activity in emerging economies like India and China. Europe will also experience significant growth during the forecast period. One of the main factors driving zero turn mowers is the growing popularity of urban gardening.
Due to the dominance of dominant players, the market has a high level of competitive rivalry. Due to the presence of established players, the level of industry competition is much higher. These market players particularly focus on entering into mergers and acquisitions and joint ventures/collaborations in order to enhance their market presence. As a growing number of companies focus on developing cost-effective, high-quality products and technologies, the industry competition will intensify. In order to provide a wider product range, major players in the industry are investing heavily in research and development. Major market players are also focusing on increasing their operational efficiency. They are also working to extend the engine life and add safety features to make the mowing experience safer for customers. The market leader in zero turn mowers is:
John Deere
Toro
Husqvarna Group
Kubota
Up Market Research published a new report titled “Zero Turn Mowers Market research report which is segmented by Cutting Width (Less Than 50 Inches, More Than 60 Inches, 50 To 60 Inches), by Application (Commercial, Residential), By Players/Companies Toro, Kubota, Husqvarna Group, John Deere”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.
Report Attributes | Report Details |
Report Title | Zero Turn Mowers Market Research Report |
By Cutting Width | Less Than 50 Inches, More Than 60 Inches, 50 To 60 Inches |
By Application | Commercial, Residential |
By Companies | Toro, Kubota, Husqvarna Group, John Deere |
Regions Covered | North America, Europe, APAC, Latin America, MEA |
Base Year | 2020 |
Historical Year | 2018 to 2019 (Data from 2010 can be provided as per availability) |
Forecast Year | 2028 |
Number of Pages | 249 |
Number of Tables & Figures | 175 |
Customization Available | Yes, the report can be customized as per your need. |
The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.
The market is segmented by Cutting Width (Less Than 50 Inches, More Than 60 Inches, 50 To 60 Inches), by Application (Commercial, Residential).
Zero Turn Mowers Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.
Key Benefits for Industry Participants & Stakeholders:
Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.
We have studied the Zero Turn Mowers Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.
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