The global drinkable peanut powder market is expected to grow at a CAGR of 4.3% during the forecast period. Lead players in this market are majorly concentrating on product development and marketing strategies for strengthening their position in the industry.
Drinkable peanut powder is a type of soluble protein drink made from roasted peanuts. The solubility of this product ranges between 20% to 50%. It can be used as an additive in many food and beverage products, including milk-based drinks such as chocolate milk or orange juice, smoothies, and cereal bars. This edible nutrient has been shown to have high levels of amino acids that are beneficial for muscle growth (protein), calorie content per serving which makes it desirable for weight management purposes, and low-fat content making it ideal for those with high cholesterol concerns.
On the basis of type, drinkable peanut powder is segmented into soluble and insoluble.
A soluble peanut powder is a type of drink mix that can be blended with water and consumed as it or mixed in smoothies. It is also commonly used to produce baby food, sauces, and other items. It can be used as a substitute for many foods such as bread crumbs and pasta because they bind together easily during cooking. This type of particle also provides great textural properties that make it perfect for baking cookies, cakes, biscuits, etc. This product mixes much easier than traditional peanuts because they are already in powder form so there's no need for crushing the nuts before use which saves time. Soluble peanut powders have an extended shelf life due to this process; however, if left unopened these products should last indefinitely in a cool dry place like your pantry shelves.
Insoluble peanut powder is made up of coarse particles that do not dissolve in a liquid. Insoluble peanut powders are usually used as flavoring agents, and for this purpose, they can be sprinkled on almost all dishes or drinks such as noodles, bread, soups, etc. These products have the same flavor profile as soluble forms of peanuts but without any oily residue. They provide an ostensibly natural appearance to food items with similar taste properties to those obtained from using oil-based emulsions and thus these are gaining popularity among consumers owing to their reduced calorie content over traditional oils. Furthermore due to its low viscosity insoluble form attracts fewer bacteria than other fluids like sugar syrup which also increases shelf life significantly.
On the basis of application, drinkable peanut powder is segmented into supermarket and hypermarket, departmental stores, online retailing.
The application of drinkable peanut powder in supermarkets and hypermarkets is increasing at a higher rate in the past few years. it is expected that this segment will continue to grow at an accelerated pace over the next seven years owing to the increase in healthy food trends and popularity of peanut powder as an ingredient for health-conscious consumers who are increasingly consuming drinkable peanut powder as an ingredient for smoothies shakes and protein drinks.
Drinkable peanut powder in departmental stores is expected to grow at a higher rate. This is due to the increasing demand for peanut powder as an ingredient across various types of beverages owing to its essential amino acids, protein, and other micronutrients such as potassium, which are beneficial for muscle recovery when consumed after workouts.
On the basis of region, the drinkable peanut powder market is segmented into North America, Europe, Asia-Pacific (APAC), and the Rest of the World. APAC is projected to dominate the global drinkable peanut powder market by 2020. The demand in this region for drinkable peanut powders comes from China's rapidly increasing health awareness among its population. In addition, changing lifestyles are also driving growth in the country which include drinking more dairy alternatives such as milk products made out of peanuts instead of cows milk or soybean drinks with added flavor like chocolate or banana flavor mixes that may contain animal proteins unlike plant-based protein supplements derived from plants and nuts.
Growth factors for the global drinkable peanut powder market include increasing awareness about healthy lifestyles and a rising number of health-conscious millennials. In addition, the shift in consumer preferences from traditional milk or soybean drinks to nut-based beverages is also expected to spur growth for this market during the forecast period 2021-2028 as these types of drinks are lower in calories and sugars which makes them more suitable than other beverage options such as sports or energy drink with added sugar content that may lead to obesity.
Up Market Research published a new report titled “Drinkable Peanut Powder Market research report which is segmented by Types (Soluble (Powder), Insoluble (Particle)), By Applications (Super Market & Hypermarket, Departmental Stores, Online Retailing), By Players/Companies The J.M. Smucker, Golden Peanut And Tree Nuts, Santa Cruz, Bell Research, Peanut Butter, The Tru-Nut, Sukrin, Protein Plus, BetterBody Foods, Nutrinity Foundation”.
Report Attributes | Report Details |
Report Title | Drinkable Peanut Powder Market Research Report |
By Type | Soluble (Powder), Insoluble (Particle) |
By Application | Super Market & Hypermarket, Departmental Stores, Online Retailing |
By Companies | The J.M. Smucker, Golden Peanut And Tree Nuts, Santa Cruz, Bell Research, Peanut Butter, The Tru-Nut, Sukrin, Protein Plus, BetterBody Foods, Nutrinity Foundation |
Regions Covered | North America, Europe, APAC, Latin America, MEA |
Base Year | 2020 |
Historical Year | 2018 to 2019 (Data from 2010 can be provided as per availability) |
Forecast Year | 2028 |
Number of Pages | 218 |
Number of Tables & Figures | 153 |
Customization Available | Yes, the report can be customized as per your need. |
The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.
The market is segmented by Type Soluble (Powder), Insoluble (Particle) and By Application Super Market & Hypermarket, Departmental Stores, Online Retailing.
Some of the companies that are profiled in this report are:
Drinkable Peanut Powder Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.
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Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.
We have studied the Drinkable Peanut Powder Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.
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