The global bikinis and tankinis market is expected to reach USD XX.XX billion by 2028, rising at a CAGR of XX% during the forecast period (2018-2028). The major factors that drive growth in this market include an increase in demand for comfort wear owing to a rise in awareness about personal hygiene, increased focus on fitness among people across the globe, and increasing usage of social media platforms like Facebook & Instagram. However, high prices are one factor that could restrain the growth of this market.
Bikinis and tankinis are swimwear that usually refers to a woman's two-piece garment. The bikini is the most common type of bikinis, which consists of two triangular pieces (top and bottom) made from a stretchy fabric whose top typically covers only one breast at any given time. A tankini is also a two-piece bathing suit but it does not cover as much skin as the bikini does. Both types can be worn alone or with other clothing on tops such as shorts or pants if desired. Many people choose to wear bikinis because they offer less coverage than other forms of swimsuits like board shorts yet still provide adequate protection from UV rays in comparison to going shirtless during sunny days.
On the basis of type, the global bikinis and tankinis market is segmented into one piece, bikini, triangle top, and halter.
It is a bikini or tankini that has only one piece of fabric. The design can be strapless, backless, thong-back; it can also have straps or halter necklines and some designs even come with an attached skirt to provide more coverage over the buttocks.
A bikini is two pieces of clothing consisting of a top (usually made from thin strips) tied around the waist and which covers the woman's breasts like a bra in front while exposing them at the rear side, bottom part covering all labia majora curves either as bottoms for women or briefs for men, plus an optional narrow strip of cloth wrapped around hips called G-string on both sexes depending on culture when worn.
A triangle top is a style of bathing suit that has cups in the front and back. It covers the breasts, with straps on each side to hold it up. The bottoms are usually bikini-style briefs or boy shorts. A triangle top has cups for breasts underneath while also having strapping around the hip area to hold up the garment itself. Triangle top swimwear is a style of bikini that has an extra flap over the breasts, and typically no back. They can be worn for any occasion from sunbathing to swimming laps.
A halter top is a bikini or tankini with straps that go around the neck and back of the head, while a regular bikini has straps at both shoulders. A halter top uses less fabric than other types of tops because it wraps tightly around your body to shape you in all places. It creates an hourglass figure by pulling everything together from waistline to bust line. This can be seen as either advantageous or disadvantageous depending on personal preference; some people prefer this tight fit for optimum shaping and fewer tan lines, whereas others may find them uncomfortable when they offer little coverage over breasts (i.e., C-cups). Halters also tend not to have underwire like bra cups do since there isn’t a need to provide extra support.
On the basis of application, the global bikinis and tankinis market is segmented into specialty stores, supermarkets, and e-commerce.
Specialty stores are where you can get bikinis and tankinis in the most variety. There’s usually a wider selection of styles, colors, sizes to choose from (plus they have them on hand so that you don’t need to wait for shipping). They also tend to carry more niche items like crochet bikini tops or tie-dye bottoms.
Bikinis and tankinis in supermarkets provide bathers a wide variety of options to choose from while shopping for clothes. Bikini shoppers can find the right bikini style for their body type, top size, bottom size or color preferences by browsing through different brands available on shelves at retail stores such as Target. Shoppers are able to compare styles before they purchase them with no worries about fitting into one-size-fits-all clothing that may not fit properly when trying it on later.
Bikinis and tankinis are popular items in e-commerce. They can be found easily on websites such as Amazon, eBay, Walmart, or Victoria's Secret. The eCommerce industry is also witnessing an upsurge in demand for swimwear which has led companies like Amazon and Walmart to offer a wider range of sizes than previous years. Tank suits, one of the most popular product models in e-commerce is worn by both men and women. With a new fashion aesthetic that has emerged with them being made from fabrics such as neoprene or swimwear materials such as polyester, they are also considered to be bodysuits, which means that there is not an opening at the waist for clothes underneath.
On the basis of region, the global bikinis and tankinis market is segmented into North America, Latin America, Europe, Asia Pacific, and Middle East & Africa. North America is the largest market for bikinis and tankinis because of the high spending power of people in this region which has led brands to focus on North America as their main target audience.
The growth factors of the global bikinis and tankini market are mainly driven by increasing disposable income, rising female workforce population, and changing lifestyles. The rapid development in emerging economies such as India has increased the demand for more exposure to fashion products in a country where traditionally most families were conservative about revealing too much skin.
Increased access to online shopping channels has also led to an increase in the purchase of swimwear over traditional brick-and-mortar stores due to higher convenience, wider choice (due partly because it is not possible to try items on), and availability from any location with internet services.
Up Market Research published a new report titled “Bikinis amp Tankinis Market research report which is segmented by Types (One Piece, Bikini, Triangle Top, Halter, Others), By Applications (Specialty Stores, Supermarket, E-commerce, Others), By Players/Companies Firetrap, golddigga, Jolidon, Kai Resortwear, Nidhi Munim, NM Swim, NOTH!NG SWIM, PA.NI, Saltskin, SHIVAN and NARRESH, SLAZENGER, SoulCal, South Beach, Speedo, SportFX, The Beach Company”. As per the study the market is expected to grow at a CAGR of XX% in the forecast period.
|Report Attributes||Report Details|
|Report Title||Bikinis amp Tankinis Market Research Report|
|By Type||One Piece, Bikini, Triangle Top, Halter, Others|
|By Application||Specialty Stores, Supermarket, E-commerce, Others|
|By Companies||Firetrap, golddigga, Jolidon, Kai Resortwear, Nidhi Munim, NM Swim, NOTH!NG SWIM, PA.NI, Saltskin, SHIVAN and NARRESH, SLAZENGER, SoulCal, South Beach, Speedo, SportFX, The Beach Company|
|Regions Covered||North America, Europe, APAC, Latin America, MEA|
|Historical Year||2018 to 2019 (Data from 2010 can be provided as per availability)|
|Number of Pages||239|
|Number of Tables & Figures||168|
|Customization Available||Yes, the report can be customized as per your need.|
The report covers comprehensive data on emerging trends, market drivers, growth opportunities, and restraints that can change the market dynamics of the industry. It provides an in-depth analysis of the market segments which include products, applications, and competitor analysis.
The market is segmented by Type One Piece, Bikini, Triangle Top, Halter, Others and By Application Specialty Stores, Supermarket, E-commerce, Others.
Some of the companies that are profiled in this report are:
Bikinis amp Tankinis Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. It is a professional and a detailed report focusing on primary and secondary drivers, market share, leading segments and geographical analysis. Further, key players, major collaborations, merger & acquisitions along with trending innovation and business policies are reviewed in the report.
Key Benefits for Industry Participants & Stakeholders:
Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). North America region is further bifurcated into countries such as U.S., and Canada. The Europe region is further categorized into U.K., France, Germany, Italy, Spain, Russia, and Rest of Europe. Asia Pacific is further segmented into China, Japan, South Korea, India, Australia, South East Asia, and Rest of Asia Pacific. Latin America region is further segmented into Brazil, Mexico, and Rest of Latin America, and the MEA region is further divided into GCC, Turkey, South Africa, and Rest of MEA.
We have studied the Bikinis amp Tankinis Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2028.
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